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Mastercard Should Stop Selling Our Data

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Re: Mastercard Should Stop Selling Our Data

#71

Post by sys_64738 »

Terretta wrote: post #66
yjftsjthsd-h wrote: post #8

Any idea if Mastercard is worse than Visa/Discover? It's not a healthy competitive market, but there are options, I'm curious if I should be making an effort to use one.

Bloomberg reporting, circa 2018: “For the past year, select Google advertisers have had access to a potent new tool to track whether the ads they ran online led to a sale at a physical store in the U.S. That insight came thanks in part to a stockpile of Mastercard transactions that Google paid for...” “But most of the two billion Mastercard holders aren’t aware of this behind-the-scenes tracking. That’s because the c…

How does Mastercard know what you actually bought? If got to Costcos then the CC bill says the whole amount, not individual items.

Re: Mastercard Should Stop Selling Our Data

#72

Post by kylehotchkiss »

asciii wrote: post #28

I wonder how this impacts Apple Card (via GS) and knowing Apple's whole privacy focus

“but do not share or sell your transaction information to third parties for marketing or advertising.”

The wording only says they can’t share or sell transactions for those two reasons but I’d imagine analytics may be a valid reason?

Re: Mastercard Should Stop Selling Our Data

#73

Post by phyzome »

Use cash more.

I know you can't use it everywhere, and for everything, but -- for the sake of privacy, use cash when and where you can. The cashless economy is a surveillance economy, and if you care about privacy (for others, if not for yourself) then you should use cash whenever possible.

Re: Mastercard Should Stop Selling Our Data

#74

Post by lozenge »

sys_64738 wrote: post #71
Terretta wrote: post #66

Earlier quoted context omitted.

Bloomberg reporting, circa 2018: “For the past year, select Google advertisers have had access to a potent new tool to track whether the ads they ran online led to a sale at a physical store in the U.S. That insight came thanks in part to a stockpile of Mastercard transactions that Google paid for...” “But most of the two billion Mastercard holders aren’t aware of this behind-the-scenes tracking. That’s because the c…

How does Mastercard know what you actually bought? If got to Costcos then the CC bill says the whole amount, not individual items.

I guess these advertisers own stores, eg clothing. The marketers also only need to compare between multiple campaigns, not get a fully accurate count of how many people were served an ad then made a purchase. Yeah, if you use a Visa card you won't show up, but that's just a fixed unknown factor.

Re: Mastercard Should Stop Selling Our Data

#75

Post by [deleted] »

ssl232 wrote: post #14
wkat4242 wrote: post #5

We should have a payment system that isn't held hostage by two providers anyway. At least here in Europe MasterCard and visa are the only options. Amex and Discovery are really unusable here. Besides selling our data this also means we get American morals pushed on us, eg they won't provide payments for some websites they don't like. But how do you break up such a duopoly?

> But how do you break up such a duopoly? Start buying things with cash again.

[deleted]

Re: Mastercard Should Stop Selling Our Data

#77

Post by knappe »

gruez wrote: post #21

There's an opt-out here: https://www.mastercard.us/en-us/vision/corp-responsibility/c...

There is also a bit of a 'yes but ' here

> We will not deny, charge different prices for, or provide a different level of quality of goods or services if you choose to exercise these rights, except where the different price or level of quality of good or service is reasonably related to the value of the data that we receive from you. In some instances, we may not be able to provide you with the good or service that you request if you choose to exercise certain rights.

Re: Mastercard Should Stop Selling Our Data

#78

Post by deergomoo »

wolverine876 wrote: post #54
wkat4242 wrote: post #12

Earlier quoted context omitted.

Well the whole credit/lending part isn't even needed. In Europe this is only a marginal thing and most people just have debit cards.

There are advantages to credit. For example, the money remains in your hands until you pay your credit card bill, so if there is a dispute, fraud, or overcharge, you don't have to fight and wait to get your money back. Also, some businesses, such as car rental companies, won't provide services to debit card holders. Also, it's a free [edit: zero-interest, not free] loan (if you pay credit card bills in full); you get…

> Also, some businesses, such as car rental companies, won't provide services to debit card holders.

In America, yes. Not really a thing in Europe, at least not in any places I’ve been to.

Re: Mastercard Should Stop Selling Our Data

#79

Post by carlosjobim »

figmert wrote: post #26
ssl232 wrote: post #14

Earlier quoted context omitted.

> But how do you break up such a duopoly? Start buying things with cash again.

Yes! Let's ignore the fact that more and more companies do not take money at all. Problem solved.

Then you vote with your wallet and boycott those companies.

Re: Mastercard Should Stop Selling Our Data

#80

Post by corkybeta »

cardholders Mastercard thinks will be “high-value”—predictions used to target certain people and encourage them to spend more money.

Sorry, I don't understand, perhaps because I am in the UK not US. My bank issues my Mastercard, so I don't have a direct relationship with them. How would they target me?

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