Poll: What Would It Take For You To Switch To Blackberry?
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Re: Poll: What Would It Take For You To Switch To Blackberry?
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#5This week I was at a conference of a bunch of bankers in Dubai. As is normal, everyone sits down and puts their phone(s) on the table. I looked around. Out of eight of us, there was one BB, and that person had an iPhone as well.
Two years ago this would have been an all-BB crowd.
I now find it simple and cheap to roam with an unlocked iPhone and local SIMs.
BB, to live, must eliminate the cost surcharge. Stop charging the carriers extra. Stop forcing us to buy BES for the same performance we get for free on iCloud or Android's integration with GMail/etc.
Then concentrate all efforts on delivering -- on time and without "software upgrades to do 'that' coming real soon now."
I doubt that will be enough, though. Anyone want an old Curve 3G with Arabic keys for $20?
Re: Poll: What Would It Take For You To Switch To Blackberry?
#6Without product differentiation, why switching ?
The differentiation in my situation would be the form factor and robustness of the physical device.
I am a biased Waterloo, Canada resident, but not a RIM fanboy at all. A switch to Android would allow me to run software that I love on a nice form factor, and it doesn't hurt to support the local guy either.
The bigger question is can they push the ego to the side and make the difficult changes necessary?
Re: Poll: What Would It Take For You To Switch To Blackberry?
#7Without product differentiation, why switching ?
Re: Poll: What Would It Take For You To Switch To Blackberry?
#8Re: Poll: What Would It Take For You To Switch To Blackberry?
#9One feature that I want to see is, the dates in my emails should be highlighted and I should be able to directly put reminders in the calendar application by selecting the date. iOS does it but BB wont.
I wonder how many SKUs RIM must be maintaining and this must be damn complex for them. Besides they should understand that their brand does not have any value anymore and hence stop seling crappy phones at such a high price.