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Reddit is removing ability to opt out of ad personalization

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Re: Reddit is removing ability to opt out of ad personalization

#5
post #2

And the enshittification continues.

On the other hand, you can’t run a heavily trafficked website without any revenue. It’s very unlikely more than a tiny fraction of their users will pay any amount to use Reddit. They need advertising.

In that situation, Reddit has to be partially accountable to their advertisers. The advertisers will want some measure of control over who sees the ads and some reporting on performance.

I get that no one likes ads but I don’t think it’s that hard to understand Reddit’s situation. You would do exactly the same if you ran an expensive website. In 30+ years of the web no one has found another model which works.

Re: Reddit is removing ability to opt out of ad personalization

#6
post #2

And the enshittification continues.

On the other hand, you can’t run a heavily trafficked website without any revenue. It’s very unlikely more than a tiny fraction of their users will pay any amount to use Reddit. They need advertising. In that situation, Reddit has to be partially accountable to their advertisers. The advertisers will want some measure of control over who sees the ads and some reporting on performance. I get that no one likes ads but…

> The advertisers will want some measure of control over who sees the ads and some reporting on performance.

They don't get either for highway billboards or magazine ads, radio or TV ads, yet for decades they advertised that way. They want control and spyware, but they don't need it.

Re: Reddit is removing ability to opt out of ad personalization

#9
post #2

And the enshittification continues.

On the other hand, you can’t run a heavily trafficked website without any revenue. It’s very unlikely more than a tiny fraction of their users will pay any amount to use Reddit. They need advertising. In that situation, Reddit has to be partially accountable to their advertisers. The advertisers will want some measure of control over who sees the ads and some reporting on performance. I get that no one likes ads but…

So because nobody has found a solution in the vast amount of time that is 30 years, it could never be found? And we must bow down to advertisers? Okay bud.

Re: Reddit is removing ability to opt out of ad personalization

#10
post #2

And the enshittification continues.

On the other hand, you can’t run a heavily trafficked website without any revenue. It’s very unlikely more than a tiny fraction of their users will pay any amount to use Reddit. They need advertising. In that situation, Reddit has to be partially accountable to their advertisers. The advertisers will want some measure of control over who sees the ads and some reporting on performance. I get that no one likes ads but…

> You would do exactly the same if you ran an expensive website.

I can say with 100% certainty that I would not do the same.

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