FBA seller here. A lot of mom and pop businesses (~$20 million) have been built on Amazon over the past 10 years. Most of us are in the $250k to $5 million dollar range. The impact of Amazon’s monopoly power is felt big time by us as we’re being squeezed with no place left to go online especially post-iOS change. Our second option used to be the Facebook/Instagram/TikTok to Shopify connection but with that being dead…
I ran a small FBA business for a year nowhere near any scale and it was an interesting lesson. People who weigh in on these tech topics should actually try these things out to understand them better. It's nothing like listing on eBay where there's some haircut off the top and that's that. There are fees for - accepting inventory, holding inventory, returning unsold inventory, shipping sales, processing returns, destr…
> So every time you think you've got just the right size/weight/price balance you get screwed. And where else are you going to go?
You've skirted around the obvious question: Why did you pick FBA to begin with? Amazon sellers existed long before FBA. They did their own shipping, so almost none of those fees apply. Many sellers continue to do well on the Amazon platform while not being part of FBA.
If you can't succeed without participating in FBA, then all that's happened is Amazon created an environment for previously unviable businesses to succeed, and has merely tightened it.
Edit: Amusing that this comment is being downvoted, whereas my other comment saying pretty much the same thing is being upvoted.