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Amazon to add limited ads to Prime Video starting in early 2024

marketwatch.com

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Re: Amazon to add limited ads to Prime Video starting in early 2024

#11

Post by adverbly »

alex_toms wrote: post #3

Interesting how every subscription business is slowly turning to the traditional ad-supported model. People might refuse it, but ad-supported is one of the most efficient business models on both the consumer side and business side. Allows more customers to access a service, for free, with the same quality. Plus, every company needs marketing, and even consumers need it. It allows us to notice things we might need in…

> and even consumers need it. It allows us to notice things we might need in our lives

Just so I'm clear, are you actually trying to say that ads are good for viewers? Do you personally like ads? Do you use an ad blocker? Are you happy when you see an unskippable 15 second tax on your time?

Re: Amazon to add limited ads to Prime Video starting in early 2024

#12

Post by dsego »

RandomLensman wrote: post #8

What is curious is that all entertainment really only seems to be viable when heavily cross-subsidized by everyone.

You have to wonder as a species if we have too much entertainment, all the endless tv shows, movies, it's hyper production of mostly forgettable noise and variations on the same few recycled themes. Instead we might be better of with less but better quality content or turn to various activities and socializing for fun.

Re: Amazon to add limited ads to Prime Video starting in early 2024

#14

Post by fxtentacle »

ajcoll5 wrote: post #2

Enshittification strikes again!

I just love how versatile that word is :)

And yes, this one is a great example of how you can turn your paying customers into being the product that you sell (in addition to charging them) to satisfy your greed.

Re: Amazon to add limited ads to Prime Video starting in early 2024

#16

Post by tupac_speedrap »

alex_toms wrote: post #3

Interesting how every subscription business is slowly turning to the traditional ad-supported model. People might refuse it, but ad-supported is one of the most efficient business models on both the consumer side and business side. Allows more customers to access a service, for free, with the same quality. Plus, every company needs marketing, and even consumers need it. It allows us to notice things we might need in…

It's only more efficient in screwing over the customer, you are paying the same amount for less of the video you want to watch.

It's a shame really, my family had Sky TV about a decade ago and it always baffled me how you pay for the extra channels and then they still have ad breaks.

Re: Amazon to add limited ads to Prime Video starting in early 2024

#18

Post by huhtenberg »

There's a crucial difference between what Netflix did and this.

Netflix added a new lower-priced ad-supported option, leaving existing subscribers as they were.

Amazon however is pushing ads onto existing subscribers and adding a new ad-free option to which one has to upgrade.

This burns a lot of goodwill. It just ain't nice. I will be cancelling the subscription once this hits my country as a matter of principle.

Re: Amazon to add limited ads to Prime Video starting in early 2024

#19

Post by snickerbockers »

alex_toms wrote: post #3

Interesting how every subscription business is slowly turning to the traditional ad-supported model. People might refuse it, but ad-supported is one of the most efficient business models on both the consumer side and business side. Allows more customers to access a service, for free, with the same quality. Plus, every company needs marketing, and even consumers need it. It allows us to notice things we might need in…

>Allows more customers to access a service, for free, with the same quality.

But prime's not free. Also the video quality is terrible.

>Imagine having to pay for every single service/website we use daily

Then that's their fault for having an untenable business model, not the user's fault for expecting the free service to remain free.

Anyways, in the AI age user generated content has an intrinsic value as training material so submitting posts to social media sites is basically a transaction.

Re: Amazon to add limited ads to Prime Video starting in early 2024

#20

Post by Lev1a »

As James Stephanie Sterling likes to say: "Corporations don't want some [of your] money, they want ALL [of your] money."

Also, ads are (except for very, very rare exceptions) useless wastes of time AND if I'm already paying for the service which doesn't get any better but just more "expensive" through garbage like this, the term "enshittification" most certainly does apply.

Edit: Also, like Netflix, Amazon also artificially limit streaming quality to <= 720p just because I don't use Microsoft's spyware system. Fuck 'em.

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