We had a similar problem at work in the late 90s. A member of staff reported that their mouse would stop working between certain hours of the day. It had apparently been okay in the morning, stopped working over lunchtime then started again later. On some days it would work perfectly all day long, but on others it would stop working between those hours. The biggest clue was it would always work perfectly on overcast…
Your car repeatedly doesn't start so instead of taking it to the shop, you... write a letter to the CEO of Pontiac who not only actually reads the letter but also personally dispatches an engineer to waste a week going out for ice cream? And Pontiacs have a known vapor lock design flaw that only you, the letter writer, are experiencing? And you've only experienced it on your ice cream runs? And you've never got the v…
In fact, I'd argue the quaint style of the story does geeks a favor: if it's appealing to normies, maybe they'll appreciate us technical folks' perspective a little more.