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TikTok Shop

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Re: TikTok Shop

#31

Post by eachro »

matt3210 wrote: post #14

Honestly, every time I get on TikTok, it degenerates into thirst traps and OF adverts. I explicitly block these creators and never click like in any of these themes, but the algorithm thinks I want to see that stuff no matter how much I try to tell it that I don’t.

My feed is entirely cooking tiktoks, pottery and restaurant recs for the town I live in. I am fairly ruthless about indicating when I am (like/bookmark) and am not interested (block and hit "not interested" button) in a piece of content.

Re: TikTok Shop

#32

Post by PurpleRamen »

bilekas wrote: post #18
PurpleRamen wrote: post #13

Earlier quoted context omitted.

No, TikTok is just bringing the features from Chinese platforms to the west. And so does Elon too.

Isn't the parent company of TikTok Chinese ? If so, wouldn't it make the business model the natural progression ?

Yes, TikTok was created by the Chinese company Bytedance, by merging their own app with another Chinese app which was popular in the USA. But I'm not sure whether it could be called natural progression just because of its origin. It's a natural direction of progress for all social media-services. I mean home shopping-TV and sellout-parties with your friends and neighbors are quite common in USA too. And this is just a version of this for the digital space, in which Chinese apps have more experience and success at the moment.

Re: TikTok Shop

#33

Post by cfjgvjh »

matlin wrote: post #29

That's pretty insane that TikTok will also do fulfillment! That has to be a major differentiating feature from all of the other social media companies right? I would be very surprised if Meta or Google did anything close to that when it comes to shopping. Not hard to imagine a new generation of shops that are exclusively on TikTok and don't even use Shopify or some other e-commerce stack.

China in general seems to really like the concept of superapps, so it coming out into the physical domain seems like the next logical step.

Re: TikTok Shop

#34

Post by SeanAnderson »

I'm curious how the logistics around shipping will play out for them.

IIRC, Amazon shipping was bottlenecked by UPS/USPS/FedEx. So, Amazon got more ambitious, developed a delivery fleet themselves, and started handling the last mile themselves.

Is this what TikTok is planning to do, too? If not, what are their other options? If so, I don't feel that TikTok having a successful shopping experience outside of the US is indicative of success within. They can probably handle a lot of the shopping experience, but it seems insane to me that they could just casually pop-up and handle the last mile overnight.

Re: TikTok Shop

#35

Post by ipnon »

fennecfired wrote: post #26
ipnon wrote: post #25

Earlier quoted context omitted.

There is a saying in TikTok, “you are responsible for your own timeline.”

Prove it? I do not give the benefit of doubt to large corporations, especially those backed by governments. I save that for individuals.

This is impossible without working at TikTok, and being intimately aware of their algorithm, neither of which I am. But I would lend credence to this saying because it seems to be so obvious to the users of the platform. They learn quite a lot about how it works through observation alone.

Re: TikTok Shop

#37

Post by galleywest200 »

cfjgvjh wrote: post #33
matlin wrote: post #29

That's pretty insane that TikTok will also do fulfillment! That has to be a major differentiating feature from all of the other social media companies right? I would be very surprised if Meta or Google did anything close to that when it comes to shopping. Not hard to imagine a new generation of shops that are exclusively on TikTok and don't even use Shopify or some other e-commerce stack.

China in general seems to really like the concept of superapps, so it coming out into the physical domain seems like the next logical step.

Interesting take on why super-apps continuously fail in the west: https://www.youtube.com/watch?v=8G6RDzPadLQ

Re: TikTok Shop

#38

Post by lucasyvas »

This is genius, but distresses me. I can see this being a huge success for TikTok.

I don't have an account and never will, but there's almost a guaranteed slam dunk for them here.

Re: TikTok Shop

#39

Post by phillsav »

anonymous344 wrote: post #30
weird-eye-issue wrote: post #24

Already huge in Thailand (at least going by my gf's purchasing habits). Didn't realize it wasn't already a thing in the US

what are ppl buying feom there? is it 100% useless junk and clothes with 99% margin?

There’s a lot of health and beauty supplements.
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