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Arduino raises $22M Series B round

blog.arduino.cc

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Re: Arduino raises $22M Series B round

#171

Post by londons_explore »

chasd00 wrote: post #139
londons_explore wrote: post #62

Earlier quoted context omitted.

A lot of people still program ESP32's with the arduino IDE. And there are a good number of devices on the shelves of stores today which contain the arduino bootloader. It turns out the "point and click and get a working IoT product" tends to outcompete hiring a professional embedded coder to spend months to make something bespoke from scratch. My dumb fridge for example runs on top of the arduino bootloader on an atm…

> It turns out the "point and click and get a working IoT product" tends to outcompete hiring a professional embedded coder to spend months to make something bespoke from scratch. Setting up an embedded toolchain and development/debug workflow from scratch is so tedious. No wonder Arduino (and Micropython) has had so much success. I write Micropython for flight controllers in the High Power Rocketry hobby. I get a lo…

> I get a lot of snide remarks

Those remarks tend to stop when you can add some new feature in 5 minutes which would take a 'proper' embedded dev days.

Eg.:

Gee, it would be nice to measure CO2 high in the atmosphere from our hobby rocket, let me just plonk this CO2 monitor in, hook it up to 2 pins, and add 3 lines of code to read from the sensor and write to an SD card file every second.

Thats the kind of thing that, for most other toolchains/IDE's, would require reconfiguring HAL's to get I2C working, configuring the pins to have the right drive strength and pullups, studying datasheets to find out what registers to read/write to get the sensor going, etc...

Re: Arduino raises $22M Series B round

#172

Post by rasz »

mbanzi wrote: post #121
marcosdumay wrote: post #53

Earlier quoted context omitted.

So... The next versions of the arduino SDK will require a subscription and internet connection to work? (The company is hosted at the UK, isn't it? If it's so, add some invasive spying and selling your data to the list.)

no they won't... the money is used to develop our Professional products for enterprise customers.. the classic arduino will always be free. We've never build anything that would use licensing servers etc... BTW Arduino is headquartered in Switzerland/Italy/Sweden/USA so... no UK there

Of course Arduino will be free, with optional/required registration. You will start by selling cheap labor leads to your professional customers. "Hot Arduino programmers in your area are waiting to meet you".

Re: Arduino raises $22M Series B round

#173

Post by bboygravity »

marcosdumay wrote: post #53
dbrgn wrote: post #34

Earlier quoted context omitted.

To quote from the article: > After the first $32 million Series B financing received in 2022, “This investment will allow us to further fuel our transformational platform initiative for professional customers, lowering the barriers to entry in IoT and AI by providing a continuum from hardware to Cloud,” says Arduino’s CEO Fabio Violante.

So... The next versions of the arduino SDK will require a subscription and internet connection to work? (The company is hosted at the UK, isn't it? If it's so, add some invasive spying and selling your data to the list.)

So basically in the future they're going to focus more on competing with Particle. Development of hobbyist stuff will eventually stop. Because: VCs.

Got it.

Re: Arduino raises $22M Series B round

#174

Post by sarchertech »

wintogreen74 wrote: post #143
mbanzi wrote: post #101

Earlier quoted context omitted.

Hi (co founder of Arduino here) Good old Arduino is still here, we're still releasing a ton of tools for the community, we're still innovating every day. We're using most of the funds to develop our professional offering. I believe this is a natural progression for companies like us. Our investors leave free to work on whatever technology and let us open source anything we feel can contribute to the community. They n…

Not sure if you're as naive as your comments here, or just spouting the standard jargon, but even "We're using most of the funds to develop our professional offering" and " Our investors leave free to work on whatever technology" are in complete disagreement. "They never interfere" - right... I don't doubt you strongly disagree, but history says you're wrong. Maybe Arduino will be the exception but I wouldn't bet on…

That depends entirely on how much control the investors have. For a company as old and established as Arduino and for only $22 million, I’d guess it’s not all that much.

Re: Arduino raises $22M Series B round

#175

Post by marcosdumay »

bboygravity wrote: post #173
marcosdumay wrote: post #53

Earlier quoted context omitted.

So... The next versions of the arduino SDK will require a subscription and internet connection to work? (The company is hosted at the UK, isn't it? If it's so, add some invasive spying and selling your data to the list.)

So basically in the future they're going to focus more on competing with Particle. Development of hobbyist stuff will eventually stop. Because: VCs. Got it.

Well, yeah, IMO, that's what the buzzwords imply. And I'm preparing for the end of it.

But keep in mind that people that talk in buzzwords are often not reliable.

Re: Arduino raises $22M Series B round

#177

Post by kriro »

Good news. I think some ESP32 or RISC-V or similar player will soon push a competitor to Arduino IDE because I think the two things to onetize are the IDE ecosystem and the Arduino brand recognition. My prediction is they'll start by focusing more ion "enterprise Arduino" and later try to somehow monetize the IDE ecosystem (priority treatment for your arch if you pay the low number of X$/year).

Re: Arduino raises $22M Series B round

#178

Post by Ndndjdndj »

gustavus wrote: post #168
mbanzi wrote: post #107

Earlier quoted context omitted.

Hi (co founder of Arduino here) We're not doing any of that. Our partnerships based on products and whatever processor is the most useful for what we're trying to build. We're mostly working on robust industrial products that maintain the ease of use of the Arduino framework and we sell those to enterprises. very simple

The turkey got to the farm. The Chickens all told him to fear the farmer, that one day the farmer would kill and cook and eat him. When the farmer came the first time the turkey hid full of fear, but the farmer came and instead of death and fear brought food. The farmer took care of the turkey, feeding him well, making sure he had a warm place to stay. All along the chickens warned the turkey, the farmer was going to…

[dead]

Re: Arduino raises $22M Series B round

#179

Post by Ndndjdndj »

malfist wrote: post #112
mbanzi wrote: post #107

Earlier quoted context omitted.

Hi (co founder of Arduino here) We're not doing any of that. Our partnerships based on products and whatever processor is the most useful for what we're trying to build. We're mostly working on robust industrial products that maintain the ease of use of the Arduino framework and we sell those to enterprises. very simple

Not doing any of that _today_. VC's don't like to leave money on the table, and there's a long history of companies going back on their promises to their users in the years following accepting VC money.

[dead]

Re: Arduino raises $22M Series B round

#180

Post by Dwolb »

wiremine wrote: post #23

I'm torn on this. I'm the CTO for a small software firm that does a lot if IoT. We've seen a number of startups build their prototypes using Arduino. Historically, there was no clear path to production. So, I think they're listening to some of their customers, and it is a clear opportunity for them. On the other hand, positioning yourself as a hobbyist platform, _and_ a "production-grade" platform is tricky. I really…

As someone who's operated adjacent to this company for a number of years, I think it'll be a good thing for your firm.

1) They're doubling down on enterprise-grade features "with the goal to grow enterprise application libraries"

2) They're doubling down on enterprise GTM "we will use the additional funds to accelerate go-to-market initiatives and customer support in selected areas."

3) Finally, they hired someone to lead their enterprise efforts in the US who has consulting experience: https://www.linkedin.com/in/guneetbedi/

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