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We Can Do Better: An Apology from Sqoot

blog.sqoot.com

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Re: We Can Do Better: An Apology from Sqoot

#2
Second comment puts it perfectly: "Could you please explain how your "humor" was designed to call attention to the male-dominated world and was intended to be inclusive? How is inclusive to say that one of the perks were "women" and that one of your female event staff can fetch the boys some beer?"

Claiming humorous irony is a very thin get-out clause in this kind of situation. You can't say "we were advertising our female beer-fetchers to ironically draw attention to the male-dominated programming field, thus showing solidarity with women." It just doesn't hold water.

For your own sakes, guys, grit your teeth, bite down on a piece of leather or something, and write a real apology. This is so close! I know you can get the last 5% of the way!

Re: We Can Do Better: An Apology from Sqoot

#4

Second comment puts it perfectly: "Could you please explain how your "humor" was designed to call attention to the male-dominated world and was intended to be inclusive? How is inclusive to say that one of the perks were "women" and that one of your female event staff can fetch the boys some beer?" Claiming humorous irony is a very thin get-out clause in this kind of situation. You can't say "we were advertising our…

What is the big deal. People get way to offended this day in age. It's almost as if people are waiting for someone to say something offensive just so they can jump on it acting all high and mighty.

Re: We Can Do Better: An Apology from Sqoot

#6
The only thing they're sorry for is the quick, efficient and brutal backlash they were rightfully subjected to. All the "we wanted, we decided, we aimed" self-centered nonsense only solidifies the belief that it's all about them and they're unable or unwilling to understand why people are upset when being known for having a loose atmosphere at their events was what they really wanted in the first place.

And when I mean loose, I'm referring to the immature and douchebag activities best represented in the bro-party video genre. In retrospect, they should've doubled-down on stupid and pitched the event as being just that, instead of employing the guise of a hack-a-thon. Although it would've gone a lot smoother for them, it's obvious they would've failed there as well due to their incompetence, but at least they wouldn't be known as a couple of liars for some time to come.

Oddly enough, this blog post must be hard to find, as their website makes no mention of their catastrophic implosion.

Re: We Can Do Better: An Apology from Sqoot

#7
post #4

Second comment puts it perfectly: "Could you please explain how your "humor" was designed to call attention to the male-dominated world and was intended to be inclusive? How is inclusive to say that one of the perks were "women" and that one of your female event staff can fetch the boys some beer?" Claiming humorous irony is a very thin get-out clause in this kind of situation. You can't say "we were advertising our…

What is the big deal. People get way to offended this day in age. It's almost as if people are waiting for someone to say something offensive just so they can jump on it acting all high and mighty.

Or there is a legimate problem here?

Re: We Can Do Better: An Apology from Sqoot

#8

Second comment puts it perfectly: "Could you please explain how your "humor" was designed to call attention to the male-dominated world and was intended to be inclusive? How is inclusive to say that one of the perks were "women" and that one of your female event staff can fetch the boys some beer?" Claiming humorous irony is a very thin get-out clause in this kind of situation. You can't say "we were advertising our…

[deleted]

Re: We Can Do Better: An Apology from Sqoot

#9
post #7
post #4

Earlier quoted context omitted.

What is the big deal. People get way to offended this day in age. It's almost as if people are waiting for someone to say something offensive just so they can jump on it acting all high and mighty.

Or there is a legimate problem here?

I personally don't think so. Everyone knows that Hackathons are widely male dominated. Yes, the comment was a little out of line in a professional content, but forgive them for trying to crack some humour and have some fun with their ad. Have we become so politically correct that we can't let this slide?

@rmc: Do you honestly believe that Sqoot is sexist because of that one joke? That they look down on women, and think they shouldn't be working in the industry? Really?

EDIT: I reread it, and I think the major issue was listing 'women' as a perk, instead of something like 'beer'. Definitely out of line, but again, they should be allowed to make up for it.

Re: We Can Do Better: An Apology from Sqoot

#10
post #7
post #4

Earlier quoted context omitted.

What is the big deal. People get way to offended this day in age. It's almost as if people are waiting for someone to say something offensive just so they can jump on it acting all high and mighty.

Or there is a legimate problem here?

There's no reason it couldn't be both. There does appear to be a legitimate problem; but some people are also eager for any opportunity to scream "sexism" or "discrimination" and start jumping up and down looking for attention.

One can be cognizant of the real issues and want to find solutions to them, without worshiping at the altar of Political Correctness.

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