Enough with the QR Codes
ramisayar.com
Enough with the QR Codes
1–10 of 76 posts
Re: Enough with the QR Codes
#2Like every other piece of technology, QR codes can also be overused and abused. This isn't worth ranting over though.
There are perfectly good reasons to use QR codes. URLs may be long, confusing or just awkward enough to be a pain to type. Sometimes there may not be enough space on the product to put in a full URL. There's no reason to stop the 'madness' as this author puts it - like other pieces of technology, folks will experiment quite a bit in the early days and then settle on good usage practices as time goes on.
Re: Enough with the QR Codes
#3Wasn't there some big conspiracy that bar-codes would be EVERYWHERE one day???
I saw them on some Churches main signs, I see them on pretty much everything... They are all techinically "linked" to the internet...
Maybe, that "day" the conspirators speak of is upon us?
:-\
Re: Enough with the QR Codes
#4Good use case: on a For Sale sign in front of a house or apartment with a deep link to the listing. Much easier than going to the web site and searching.
Re: Enough with the QR Codes
#5The novelty has worn off, so now they're worthless and companies should just stop using them. I'm not sure I agree.
Re: Enough with the QR Codes
#6Like every other piece of technology, QR codes can also be overused and abused. This isn't worth ranting over though. There are perfectly good reasons to use QR codes. URLs may be long, confusing or just awkward enough to be a pain to type. Sometimes there may not be enough space on the product to put in a full URL. There's no reason to stop the 'madness' as this author puts it - like other pieces of technology, folk…
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Re: Enough with the QR Codes
#7Context is everything. For example, QR codes are huge in Japan. Witness this video: http://www.youtube.com/watch?v=myzLAXtqoa8&feature=playe...!
People literally lining up to take snapshots of QR codes.
Re: Enough with the QR Codes
#8I've made a point to ask people who work in retail stores/shops that have QR codes if they've ever had people scan the QR codes. The most "positive" answer I heard was that they weren't sure. Some people stopped in front of the signs, but they weren't sure if they were scanning the code or following the link or sending an email/sms to subscribe.
Most of the time, it's a flat out no. I suspect it might be different in other places where there is greater awareness or density of QR codes though.
BTW, asking for a use case? Entering secure keys. Initializing OTP code generators. (aka Google Auth, which you SHOULDN'T have to ask about because it should ALREADY be active. Go do it, right now, mid-sentence, if you haven't) Potentially initializing 3 keys for use in a two-factor auth tool for phones and NFC tags. cough.
Re: Enough with the QR Codes
#9They are free to set up, advertisers and marketers understand them (or at least they think they do), they feel very "modern".
QR codes aren't going anywhere is because they are a perfectly attractive novelty for the non-tech world. There is a far better conversion, and ease from using short URLs or even a 4 digit number that will next you the URL, but the QR code will still prevail.
I wouldn't expect QR codes to go away until the offline advertising and marketing world becomes more data driven. Given recent trends, that's unlikely to happen any time soon.
Re: Enough with the QR Codes
#10QR codes will be great for users of augmented reality glasses, by having the QR codes represent embeddable 3D graphics.
Like an iframe for the physical world.