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Dating Site for Married Couples

nytimes.com

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Re: Dating Site for Married Couples

#2

Post by skbohra123 »

Interesting! My last startup was actually about the exact same problem and we had pretty much similar ideas and monetization plans. Unfortunately it didn't work out well or we gave up pretty much soon. But I am glad that someone is taking up this problem, hence confirming that what we were solving, actually was a problem and facebook isn't the answer for anything related to social.

Good luck to the team.

Re: Dating Site for Married Couples

#3

Post by temphn »

Skeptical at first, but then saw this:

  Each blockage HowAboutWe found among the committed couples 
  they studied has a corresponding feature on the new site. 
  To overcome the inertia it detected, the site will offer 
  fully packaged date ideas. To address logistical woes, 
  HowAboutWe is working to make the packages available with 
  a single click that will book your taxi, theater tickets 
  and corner table at the Italian trattoria.

  For Mr. Schechter and Mr. Schildkrout, each idea leads to 
  another. They could arrange babysitters for couples. They 
  could help slouchy husbands send, with one click, fancy 
  date invitations that suggest a labor of many clicks. They 
  could allow couples to follow the dates of other couples 
  they admire — a digital way to keep up with the Joneses.
One click dates + inexpensive/vetted babysitter would be an enormous recurring revenue market.

Re: Dating Site for Married Couples

#4

Post by maeon3 »

I'm finding a problem with the idea that when a dating site is very successful, they lose because the participants immediately become non customers.

The same is true (kind of) with car salesman and real estate salesman, if they are successful at selling the customer a car or house and they do a terrific job, they won't see that same customer again for 8 to 30 years. However, if the customer is delighted, word of mouth spreads, and you get a flood of the customer's friends.

Re: Dating Site for Married Couples

#6

Post by a_a_r_o_n »

maeon3 wrote: post #4

I'm finding a problem with the idea that when a dating site is very successful, they lose because the participants immediately become non customers. The same is true (kind of) with car salesman and real estate salesman, if they are successful at selling the customer a car or house and they do a terrific job, they won't see that same customer again for 8 to 30 years. However, if the customer is delighted, word of mout…

All that's true, but if you can then sell that customer a car every month or a date every month, bonus.

Re: Dating Site for Married Couples

#7

Post by [deleted] »

maeon3 wrote: post #4

I'm finding a problem with the idea that when a dating site is very successful, they lose because the participants immediately become non customers. The same is true (kind of) with car salesman and real estate salesman, if they are successful at selling the customer a car or house and they do a terrific job, they won't see that same customer again for 8 to 30 years. However, if the customer is delighted, word of mout…

[deleted]

Re: Dating Site for Married Couples

#9

Post by ezl »

Fascinating.

I thought this was going to be a site about couples dating couples, like how Lily and Marshall in HIMYM were always trying to find married couples to hang out with.

I suspect this is also an interesting idea to a lot of people and might look very similar to Howaboutwe -- 1. couple dating ideas, 2. monetize by freeing couples up with babysitting.

Howaboutwe is "keep your love life fresh"

Coupledating helps married couples find similar people to hang out with. The site can help introduce couples (match.com), or keep feeding them ideas for things that 4 people can do (Howbouatwe).

Re: Dating Site for Married Couples

#10

Post by jiggy2011 »

ezl wrote: post #9

Fascinating. I thought this was going to be a site about couples dating couples, like how Lily and Marshall in HIMYM were always trying to find married couples to hang out with. I suspect this is also an interesting idea to a lot of people and might look very similar to Howaboutwe -- 1. couple dating ideas, 2. monetize by freeing couples up with babysitting. Howaboutwe is "keep your love life fresh" Coupledating help…

I assumed this would be a swinging website when I first saw the headline.
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