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Twitter has officially changed its logo to ‘X’

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Re: Twitter has officially changed its logo to ‘X’

#41

Twitter has managed to get so many words to be common. Like it's a "tweet", not "a post on facebook". It's a "retweet" or "quote tweet", not "something I shared on facebook". Why throw all this deep brand recognition away? It's like people say "google it", and google suddenly changing the name of their search.

This is a very good point!

Re: Twitter has officially changed its logo to ‘X’

#42
post #22

Earlier quoted context omitted.

It still has a boatload of users and is still the cultural town square of the tech world. To build X from scratch you'd have to convince people like Marc Andreessen, Paul Graham, a bunch of other VCs etc to move. Changing behaviour is very hard. You'd have to get people to install new apps, get use to new workflows etc and humans are creatures of habit so this is very hard.

My entire tech bubble moved to mastodon and it's been great. No ads, no algorithms. Maybe the VC bubble is just stuck with it because of what it used to be?

Who's paying for servers, moderation, etc?

Re: Twitter has officially changed its logo to ‘X’

#43
post #22

Earlier quoted context omitted.

It still has a boatload of users and is still the cultural town square of the tech world. To build X from scratch you'd have to convince people like Marc Andreessen, Paul Graham, a bunch of other VCs etc to move. Changing behaviour is very hard. You'd have to get people to install new apps, get use to new workflows etc and humans are creatures of habit so this is very hard.

My entire tech bubble moved to mastodon and it's been great. No ads, no algorithms. Maybe the VC bubble is just stuck with it because of what it used to be?

Definitely a lot of electronics/EE stuff has also moved to mastodon (at least people that i was following). I follow a bigger group there than I have ever on twitter. Mastodon is still a bit quirky sometimes, but my mastodon feed is now definitely more interesting than my twitter feed.

Re: Twitter has officially changed its logo to ‘X’

#46
post #12

Twitter has managed to get so many words to be common. Like it's a "tweet", not "a post on facebook". It's a "retweet" or "quote tweet", not "something I shared on facebook". Why throw all this deep brand recognition away? It's like people say "google it", and google suddenly changing the name of their search.

when a word becomes too common it risks losing its trademark though

It's pretty simple to avoid that. And no one really talks about Tweeting outside the context of Twitter, which made Twitter's job way easier than say Google's, where something like "I googled you on Bing" has become an acceptable and common turn of phrase.

Re: Twitter has officially changed its logo to ‘X’

#47
What a bizarre brand launch...

* Primary logo in top left of web changed to X

* Favicon still old Twitter logo

* Search bar says "Search Twitter"

* Meta title still says Twitter

* Tweet terminology still in use

* Footer updated to © 2023 X Corp.

* Dialog for upgrading to Twitter Blue now has a blue X logo but copy refers to Twitter Blue

* Communities still called Twitter Communities

What's the plan here and why so inconsistent?

Re: Twitter has officially changed its logo to ‘X’

#49
post #47

What a bizarre brand launch... * Primary logo in top left of web changed to X * Favicon still old Twitter logo * Search bar says "Search Twitter" * Meta title still says Twitter * Tweet terminology still in use * Footer updated to © 2023 X Corp. * Dialog for upgrading to Twitter Blue now has a blue X logo but copy refers to Twitter Blue * Communities still called Twitter Communities What's the plan here and why so in…

There is no plan. You're seeing management by whim.

Re: Twitter has officially changed its logo to ‘X’

#50
post #18

Earlier quoted context omitted.

That was my thinking, too. What do you think now ?

He is even stupider and has even less impulse control than I thought.

If he was stupid, he wouldn't have so much success with both Tesla and SpaceX. Compare Jeff Bezos, who was highly successful with Amazon but not with Blue Origin. Which suggests that his success with Amazon was significantly due to luck. There are very few people who manage to create two world class companies.
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