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FTC warns board game content creators, publishers to disclose relationships

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Re: FTC warns board game content creators, publishers to disclose relationships

#81
post #37

Earlier quoted context omitted.

More than Pepsi; cigarettes. This is the only way tobacco is really allowed to advertise anymore. This is why you see scenes of characters enjoyint cigarettes prominently even though it does nothing to move the story forward.

Let's be fair though, that actually happening in movies has dropped dramatically. So many people I know vape now, and there is basically no way you can make vaping look cool onscreen

The only reason people think smoking "looks cool" is because of decades of aggressive advertising from cigarette companies, which seeped into the culture.

Re: FTC warns board game content creators, publishers to disclose relationships

#83

This is also a major problem in the music synthesizer industry, and Benn Jordan (aka The FlashBulb, but also a major synthesizer reviewer) put out an extraordinary video detailing all the financial issues and incentives involved in being an influencer: https://www.youtube.com/watch?v=40Q7usuG2Cw I think Benn is above reproach ethically here -- see how much Behringer dislike him -- but I also think he is wrong. The fu…

Personally I don't see most synth content creators as reviewers, but more like demonstrators who have taken the time to understand the device a bit and can show you around it. There are some examples where they are quite candid with criticism though (e.g. loopop). Edit: And also some that are a bit too enthusiastic some times (naming no names).

Re: FTC warns board game content creators, publishers to disclose relationships

#84
post #63

Earlier quoted context omitted.

And reviewers are afraid to lose their freebies so will hold back negative statements or soften them.

When searching for board games to buy recently, I read many reviews. The problem I found was that all the games revewied were linked in an affilaite sales agreement. This created a 'bubble' of games that many reviewers reviewed. Searching further, I found that board games are so loved by millions that you can find quality reviews from peoplw who buy many games. You can even find views of the full contents of games so…

https://boardgamegeek.com/

Re: FTC warns board game content creators, publishers to disclose relationships

#86

Earlier quoted context omitted.

One additional thought, on an item FTA: “I’d like to see Instagram offer more accurate tags/labels, as there is a literal difference between getting a cardboard box and receiving money to express an opinion, but it will do for now.” Is it no longer customary to send back or donate a review copy of a product? When I reviewed video games many decades ago, we normally sent back the review copy we (the publication) were…

For board games, the shipping cost is often significant enough that it's better for the publisher to just let you keep the game than it is to pay for it to be shipped back.

Claiming that the object was not a gift to the influencer has more value than shipping back.

The influencer could be mandated to give it to the local board game club.

Re: FTC warns board game content creators, publishers to disclose relationships

#87
post #35

Is it just me, or is this applying a very different standard to influencers compared to traditional media? > The new guidance makes it clear reviewers and other media creators should clearly disclose when they receive free products or other perks from a company, even if they aren’t specifically asked to mention those products. ... > The FTC says disclosures should be kept simple, such as “This is an ad for BRAND”, an…

One bellwether for a bad film that the studio knows is bad: not released to critics in pre-screenings.

https://tvtropes.org/pmwiki/pmwiki.php/Main/NotScreenedForCr...

Re: FTC warns board game content creators, publishers to disclose relationships

#88

This is also a major problem in the music synthesizer industry, and Benn Jordan (aka The FlashBulb, but also a major synthesizer reviewer) put out an extraordinary video detailing all the financial issues and incentives involved in being an influencer: https://www.youtube.com/watch?v=40Q7usuG2Cw I think Benn is above reproach ethically here -- see how much Behringer dislike him -- but I also think he is wrong. The fu…

> This strongly encourages influencers to provide positive reviews. The problem is conflating influencers and review outlets. These are two very different things although influencers do everything they can to blurry the lines.

It was deliberate - maybe you realize that, but "conflating" is something usually done by mistake. Review outlets are more akin to journalists, in that their job is to sort through the noise to help improve awareness for all.

Influencers are a new breed of advertisers and propagandists, which are far more appealing for commercial goals. Don't need all that "truth" and "integrity" getting in the way.

Re: FTC warns board game content creators, publishers to disclose relationships

#89

Earlier quoted context omitted.

When searching for board games to buy recently, I read many reviews. The problem I found was that all the games revewied were linked in an affilaite sales agreement. This created a 'bubble' of games that many reviewers reviewed. Searching further, I found that board games are so loved by millions that you can find quality reviews from peoplw who buy many games. You can even find views of the full contents of games so…

https://boardgamegeek.com/

There's certainly bubbles on BGG, but from game forums to random lists, this is an excellent resource to get (generally) quality reviews.

BGG does have a very clear bias against traditional games (see Clue, Monopoly, etcetera), due to it's roots, but that's changed a bit as board games have become big again.

Re: FTC warns board game content creators, publishers to disclose relationships

#90
post #74

I'm a pretty big board gamer with a collection somewhere north of 300 games and I feel by and large the influencer community isn't as bad as in other niches. Most people will state very clearly if they got a review copy or have other relations (sometimes they'll review a game from a publisher were they are also publishing a game soon etc.). Mostly, the good creators are still people who like board games and there's n…

I'm a fellow board gaming zealot and now I'm wondering which channel you're talking about
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