That feels oddly low. It was released at 5ish PM PST on a Wednesday, and considering they have literally all of Instagram + Facebook's userbase to push it on, it seems pretty low. The "sign up" was also just a "log in with FB/Instagram" button where the form was already auto-filled. So it's not like people had to convert, it's pretty much about as pure a product-market-fit test you can get. Discoverability is also pr…
Marketers and influencers have a lot of pull, though. Journalists might follow if that's where the money is. When the journalists leave Twitter, it's over. Though personally I think Twitter was done once they got rid of verification.
Threads has passed 2M sign ups in the first 2 hours
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Re: Threads has passed 2M sign ups in the first 2 hours
#102I'm very skeptical that this will succeed. As with other extremely hyped social medias (anyone remember Clubhouse?) it's already filled with influencers and e-celebs trying to get in early, but these people always poison the well with insincere, low-quality, monetization-oriented content. AFAIK, every successful social media platform grew more or less organically and only had these folks latch on later (usually causi…
In Threads's case, there's some luck with Elon burning Twitter down, but atleast this launch is intentional.
Re: Threads has passed 2M sign ups in the first 2 hours
#103Let's see, FB has about 2 billion daily actives, Insta has like 3 to 4 billion? Assume half of them are sleeping there should still be a couple billion Meta user online about now and only 2 million of them so far have downloaded it? We got 8 million downloads (not updates, full downloads) in one day back in the desktop era when there were only a couple billion people online in total. This feels pretty weak to me. I w…
Are there large banners or advertisements on Instagram or Facebook pushing people to use Threads? (I’m on neither.) A few more things that might affect signup numbers: Threads requires an app to use, and it’s not available in the EU yet. Also the announced go-live was tomorrow.
Re: Threads has passed 2M sign ups in the first 2 hours
#104App required = not so sure about this.. not in a rush to try it out.
Re: Threads has passed 2M sign ups in the first 2 hours
#105I'm amazed that people are willing to give facebook another try. Facebook filled our lives with rage-bait. (Not even going to touch the elections manip) They took over instagram and removed the time based sorting with their algorithm. So fool me once, shame on you. Fool me, you can't get fooled again.
Re: Threads has passed 2M sign ups in the first 2 hours
#106That feels oddly low. It was released at 5ish PM PST on a Wednesday, and considering they have literally all of Instagram + Facebook's userbase to push it on, it seems pretty low. The "sign up" was also just a "log in with FB/Instagram" button where the form was already auto-filled. So it's not like people had to convert, it's pretty much about as pure a product-market-fit test you can get. Discoverability is also pr…
Lots of room for improvement like no multi account support, as you mentioned discoverability, and feed options. I downloaded it directly from the App Store because I’ve heard about it through external channels. Are they somehow notifying users to check Threads via their other apps (Instagram, Facebook, WhatsApp)?
Yep, at least on Instagram, there's a "follow me on Threads" sticker you can add to your stories. (I rarely check FB these days, but there's probably something on there too.)
Re: Threads has passed 2M sign ups in the first 2 hours
#107Re: Threads has passed 2M sign ups in the first 2 hours
#108Earlier quoted context omitted.
Yes, but they have meaningful verification (apparently), while Twitter doesn't.
> Yes, but they have meaningful verification (apparently), while Twitter doesn't. Depends on what you mean by "meaningful". Threads uses Instagram's verification, which, like Twitter's, is now pay-to-play[0]. [0] https://about.fb.com/news/2023/02/testing-meta-verified-to-h...
Re: Threads has passed 2M sign ups in the first 2 hours
#109I'm very skeptical that this will succeed. As with other extremely hyped social medias (anyone remember Clubhouse?) it's already filled with influencers and e-celebs trying to get in early, but these people always poison the well with insincere, low-quality, monetization-oriented content. AFAIK, every successful social media platform grew more or less organically and only had these folks latch on later (usually causi…
I’m amazed they didn’t provide a feed of only people you follow. Not doing so made the garbage influencer stuff inevitable.
Traditionally they don't need to care about showing you good content to keep you interested, you're generally logging in anyway.
The proof is in the pudding: if you want a curated feed go to Tumblr or Mastodon. These spaces exist yet they're significantly less mainstream.
Re: Threads has passed 2M sign ups in the first 2 hours
#110Come to think of it, Meta is building the everything app. They have all the components. I think Elon won’t have any success with his X / everything app.