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Companies must stop using Google Analytics

imy.se

41–50 of 672 posts

Re: Companies must stop using Google Analytics

#41

why? then what are the alternatives of google analytics. Google is big guient that are collecting all world data. alternative platforms are doing the same. We are not secure anywhere i think. Privacy is already brocken, no options.

> then what are the alternatives Don't stalk people is the alternative.

I am not stalking anything. I am asking not suggesting anything. Just read the comment first and react on that. No manners

Re: Companies must stop using Google Analytics

#42

This case is about the old Analytics that was replaced with Google Analytics 4 in 2020. So they must stop using a version that Google definitely killed July 1 this year. There are arguments that GA4 would fail the same requirements. Denmark hold that view but it hasn't been tried. Their argument is that a EU-citizen that goes to Asia and visits a site there, will have his information sent to US servers and not EU ser…

The result is the balkanization of the internet, although most folks in the EU want that for nationalistic reasons and to prop up their own industries, under a thin veneer of opposing US imperialism (but being unable to do anything with respect to the things which actually threaten the EU, such as an over dependence on Russia.)

Re: Companies must stop using Google Analytics

#43
post #27

> According to the data protection regulation, GDPR, personal data may be transferred to third countries, i.e. countries outside the EU/EEA, if the European Commission has decided that the country in question has an adequate level of protection for personal data that corresponds to that within the EU/EEA. However, the CJEU ruled through the Schrems II ruling that the United States could not be considered to have such…

Thing is, the IP address is also considered personal information (since it can be combined with other data to identify a person), and it is getting transferred with every request.

The CJEU ruling about the US is mainly due to the fact that US service providers have to hand over all data if US government agencies request it.

Re: Companies must stop using Google Analytics

#44

why? then what are the alternatives of google analytics. Google is big guient that are collecting all world data. alternative platforms are doing the same. We are not secure anywhere i think. Privacy is already brocken, no options.

> Privacy is already brocken, no options. And thus you question every attempt to fix it?

Yes, We need anaytics for our website. even for ranking on search engine. There is no other option.

GA, GTM, GSC are the top tools we have to use.

If you are a business website owner

Re: Companies must stop using Google Analytics

#45
Who needs analytics? I'm confused.

When I worked at companies using google analytics, 99.9% of the time they could have gotten this data from server logs with something like awstats or goaccess.

To this day, I still don't get what's the point of embedding some javascript to do extra-requests or a tracking pixel, when the data was already given once.

Re: Companies must stop using Google Analytics

#46

This case is about the old Analytics that was replaced with Google Analytics 4 in 2020. So they must stop using a version that Google definitely killed July 1 this year. There are arguments that GA4 would fail the same requirements. Denmark hold that view but it hasn't been tried. Their argument is that a EU-citizen that goes to Asia and visits a site there, will have his information sent to US servers and not EU ser…

No need for travels - all you need is to use a VPN/proxy/tor. IP geolocation is not a reliable proxy for physical location (let alone residency - while citizenship doesn't enter the equation at all). I don't find it problematic that the law recognizes this.

Re: Companies must stop using Google Analytics

#47
post #38
post #10

For those who look for an alternative https://plausible.io is a great replacement.

Great for plausible.io of course. But what is the difference for the end user? - GDPR: hosted in EU vs US, so your data is traveling less far. The things the plausible can do with the data is more or less the same. - No cookies: don't see the point of that tbh, they will probably perform even more invasive tricks like finger printing to replace the cookie requirement Bottom line, the website visitors data is still lo…

Plausible can also be self-hosted, unlike GA.

Re: Companies must stop using Google Analytics

#48
post #13

why? then what are the alternatives of google analytics. Google is big guient that are collecting all world data. alternative platforms are doing the same. We are not secure anywhere i think. Privacy is already brocken, no options.

Because of the law in US that the governments have right to all data stored on any server that a US company or its subsidiaritets own. That clash with the EU GDPR law and the fact that Sweden categorize IP-adress as a Privacy data point. I.e they can switch to a European vendor that do tracking and analytics.

yeah, This is the great option also.

Re: Companies must stop using Google Analytics

#49

Analytics right now is basically "you won't get any useful information for your website because we value users' privacy, don't worry we see all of the data anyway" Remember, you aren't the customer if you embed Google Analytics, Google is. edit: if you want analytics, honestly just roll your own... you can't trust advertising companies with your users' data

"Roll your own" is hubris, unless you have the time, energy, inclination, theoretical knowledge, etc; I wouldn't try and solve solved problems if you can help it. But, host your own is definitely recommended IMO; a lot of the GDPR issues are resolved if you just host your own, because no data is shared to a 3rd party. Then you only need to worry about getting some approval and data retention. I'm sure data retention…

I'm much more productive since I realised I don't have to use "standard" tools. It saves me so much time.

With that being said, I don't make everything myself, but just the thought that I'm not obliged to use the best-practice standard solution to the problem is liberating to me and it makes me so much more productive in actually doing stuff.

Re: Companies must stop using Google Analytics

#50
I've finally come to the conclusion that user tracking is generally a poor practices and should be regulated.

As a web developer, I didn't see it as a big problem. We always do it to maximize ad revenue, find out where users leave to increase conversion rate, and simply to improve UX. But even when the intent is to improve UX, tracking is inappripriate.

Imagine if a robot vacuum recorded videos of your home and uploaded them so that bunch of ML engineers can see and use it to improve the algorithm. Or the videos of your car's camera (both of inside and outside). I mean, I'm not surprised if this is already happening, but it's a disturbing thought and should be regulated.

We can certainly develop functional services without tracking users.

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