61–70 of 446 posts
The fact that not a single person wore the Vision Pro or showed off anything other than prerecorded/rendered videos during the keynote should have given everyone a clue about how far along in production it was. Everything about it gave off the vibe of marketing teams overhyping a product and engineering left to pick up the pieces afterwards, which is very unlike how Apple usually works.
They literally had hands on demos for journalists after the event...
Even if they only build 100,000 units, it should be enough to build hype and get developers onboard for their more affordable mass market 2nd gen device coming in 2025. For context, Oculus sold only 56,334 of their DK1 devkits.
Oculus were nobodies more or less back then and didn't have apple's supply chain expertise, and even still their devkits were only like $300 USD 10 years ago. I feel like the major cuts are because of lack of hype. I don't think anybody understands if there is a market for this, so nobody is sure how much money to put into developing for it. To me this feels like the first apple product in a long time without a compe…
Their Vision Pro just needs to get into enough company's hands for people to start exploring what markets might exist. The direction Apple will take things if it turns out that most of the demand is in the medical field will be a lot different than if the demand turns out to be in education. By growing where the demand is initially, they can lower the cost of entry which will make it possible to go into other fields where their is value but lower margins.
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Oculus were nobodies more or less back then and didn't have apple's supply chain expertise, and even still their devkits were only like $300 USD 10 years ago. I feel like the major cuts are because of lack of hype. I don't think anybody understands if there is a market for this, so nobody is sure how much money to put into developing for it. To me this feels like the first apple product in a long time without a compe…
Man you really hate this thing! Apple has the luxury of being patient, and the benefit of a developer ecosystem and bottomless funds. This release may or may not be huge (I don’t think it will), but the one after, or the one after that, probably will be. I agree Apple doesn’t know the use cases or customers that will be big for gen 3 in a few years. So what? They didn’t know that for the Watch or iPhone either. The m…
Apple hates 3rd party developers, the ecosystem exists because there's money to be made off Apple users. If there's no users of an Apple device there will be no developers - and frankly, there's no incentive to even hack around on their devices.
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Oculus were nobodies more or less back then and didn't have apple's supply chain expertise, and even still their devkits were only like $300 USD 10 years ago. I feel like the major cuts are because of lack of hype. I don't think anybody understands if there is a market for this, so nobody is sure how much money to put into developing for it. To me this feels like the first apple product in a long time without a compe…
I can think of so many use cases if it were good. If it were good, you could replace all Displays with it. Games, Movies, Remote Meetings etc. Oh and Porn. So much porn. The problem is the pricetag. It's 10x too expensive for mass adoption and 5x too expensive for developers to bother working for it.
Apple's name behind it, and advertising it as a work device as well as a gaming device, would let them steal a lot of the market.
And I say that as someone who doesn't currently own any Apple products.
Obviously this is just one of many cases.
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> classically Apple strategy of 'let's just take the Next Gen technology, integrate it well, and beat everyone else to market.' If that were true, they’d long have an iPhone with a foldable screen, and would have shipped AR/VR glasses years ago. I don’t think that ever was their strategy. IMO, they figure out what a good product needs and build it as soon as technology allows. That always requires integrating technol…
Yes, they only beat people to market in the sense that once they release a product, everyone else realizes that's what the product should be and creates variations on it—so in hindsight it looks like Apple's take is the "first."
But the use-cases displayed in the demo video are just weird, not what I expected apple to come up with.. you don't buy a ski-mask to make 3D photos of your kids, or buy a ski-mask to watch 2D facetime windows of conference call participants even if they are floating in mid-air instead of on your phone..
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Oculus were nobodies more or less back then and didn't have apple's supply chain expertise, and even still their devkits were only like $300 USD 10 years ago. I feel like the major cuts are because of lack of hype. I don't think anybody understands if there is a market for this, so nobody is sure how much money to put into developing for it. To me this feels like the first apple product in a long time without a compe…
I can think of so many use cases if it were good. If it were good, you could replace all Displays with it. Games, Movies, Remote Meetings etc. Oh and Porn. So much porn. The problem is the pricetag. It's 10x too expensive for mass adoption and 5x too expensive for developers to bother working for it.
Except when you want to show the display to multiple people at the same time.
From the beginning, this product was a very classically Apple strategy of 'let's just take the Next Gen technology, integrate it well, and beat everyone else to market.' Similar to the iPhone 'winning' capacitive touch (or the iPod winning with Toshiba's mini HDD's), Apple plans to 'win' on SOTA hand tracking, camera-based full-color passthrough, face tracking, etc. These are all things that Meta (and the rest) have…
And you'd probably be surprised to know just how capable other offerings are, too. I'm a broken record, but the PS5 VR is quite impressive. Yes, you have to have a cable to hook up to the PS5, but not having a battery is an odd benefit. Not to mention the general cost difference. And my understanding is that it isn't that far ahead of the Meta offerings.
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I don't understand why grossly misinformed comments like this always make it to the top in these threads. Yes, the headset exists and it works. People wore it after the keynote and wrote about the experience.
“Exists and works” is not Apple’s normal bar for a product launch. They routinely ship 100M units in a sales cycle.
Once the goals were met they had to ship the product despite uncertainty on how exactly it would be used.
They could tell it could be used but have no insight if it will be used.