Tim Cook won’t rest until the apple fruit gets renamed to “trademark infringement”
A trademark infringement a day keeps the doctor away.
Apple could force a 111-year-old fruit company to change its Apple logo
51–60 of 187 posts
Re: Apple could force a 111-year-old fruit company to change its Apple logo
#52Trademark protection should only apply where it prevents customer confusion. A consumer electronics company has no business in preventing anyone from using a similar logo for selling fruit .
Agreed 100%. The logos are not even vaguely similar, either! Besides, didn't we already go through this decades ago with Apple Records? ¯\\\_ (ツ)_/¯ Probably a case of "lawyers gonna lawyer," because US trademark law demands that one vigorously defend their trademark, lest they lose it. SMH https://en.wikipedia.org/wiki/Apple_Corps_v_Apple_Computer
>US trademark law demands that one vigorously defend their trademark, lest they lose it
I don't mean this as a criticism of your post and it's more of a launchpad for my own, but this always comes up as "the defense" of bad trademark enforcement actions and it really seems like papering over the problem rather than a worthy explanation of anything. "It's always been awful and bad" has rarely evinced much enthusiasm from anyone and I wonder if there's any chance of changing this rickety IP system.
Re: Apple could force a 111-year-old fruit company to change its Apple logo
#53Tbh. Picking a logo of an Apple shouldn't mean you can obtain rights of something so generic.
Pick something unique.
Re: Apple could force a 111-year-old fruit company to change its Apple logo
#54I flagged this ridiculous article and title.
Apple is applying for a trademark. That’s it.
Apple is not forcing anyone to do anything. I doubt Apple knows or cares about the old fruit company.
Re: Apple could force a 111-year-old fruit company to change its Apple logo
#55I should start a company called "Apple Windows" both are two very common everyday items so there shouldn't be any problem.
And I'll start selling "Window Apples", small apple shaped window ornaments.
Re: Apple could force a 111-year-old fruit company to change its Apple logo
#56If Apple want to argue that the logos are confusingly similar, well OK then: the newer company should be obliged to change their logo.
So technically Apple should change their logo?
Re: Apple could force a 111-year-old fruit company to change its Apple logo
#57Earlier quoted context omitted.
Agreed 100%. The logos are not even vaguely similar, either! Besides, didn't we already go through this decades ago with Apple Records? ¯\\\_ (ツ)_/¯ Probably a case of "lawyers gonna lawyer," because US trademark law demands that one vigorously defend their trademark, lest they lose it. SMH https://en.wikipedia.org/wiki/Apple_Corps_v_Apple_Computer
>US trademark law demands that one vigorously defend their trademark, lest they lose it I don't mean this as a criticism of your post and it's more of a launchpad for my own, but this always comes up as "the defense" of bad trademark enforcement actions and it really seems like papering over the problem rather than a worthy explanation of anything. "It's always been awful and bad" has rarely evinced much enthusiasm f…
Especially why should Apple enforce US Law in Swiss?
Re: Apple could force a 111-year-old fruit company to change its Apple logo
#58Re: Apple could force a 111-year-old fruit company to change its Apple logo
#59If Apple want to argue that the logos are confusingly similar, well OK then: the newer company should be obliged to change their logo.
So technically Apple should change their logo?
Well one is a fruit company and apples are fruits and it did it first, and the other is a tech company that came after it and is saying the logos are similar, in an ideal world a judge would say ok I believe you now you change it.
But hey, Apple is a 2 trillion dollar company, wars have been started for a lot less, so the discussion isn't even worth having unless you also believe in Santa.
Re: Apple could force a 111-year-old fruit company to change its Apple logo
#60Trademark protection should only apply where it prevents customer confusion. A consumer electronics company has no business in preventing anyone from using a similar logo for selling fruit .
who knows, Apple (the computing company) might be considering selling apple (the fruit) as they reach market saturation in computers!