How about not calling something a crisis if it isn't? A crisis is usually short-lived, not a permanent state.
I got one better. Use actual math to decide how bad it is. COVID 1% death rates among the elderly, sick, and obese? Not a crisis, that is essentially a bad flu year prior to 2020. (And 2018 and 2019 had a relatively low excess winter mortality, keeping the people on the brink of death, alive). There is a particular issue the news loves to report on in America, its basically a rounding error, but when children are inv…
This wording is just a bait for clicks and taps and does nothing to improve anything. That's why people get tired and call it the new normal.
Let them get emotional. It's part of the process of finding real solutions. Real solutions must work in the real world, globally in this case. It's not an easy problem to fix.