It sounds to me like Yelp is upset that other businesses are trying to do the same thing they do. My friend was GM of a new local restaurant here, and at first they were getting lots of 4 and 5 star reviews and almost none below that. But around the time they were contacted by a Yelp sales rep to start paying for promotion and advertising, the 4 and 5 star review stopped coming. My friend watched multiple people post…
You'd think there would be some whistleblowers after all of these years of the same allegations. Where are they?
It's normal for a new local restaurant to get a bunch of good reviews because locals are trying it for the first time and want to help. Then it's normal for reviews to drop off because every local who would leave a review, has. Then it's normal to start attracting negative reviews from people who have never visited because local competing restaurants have realized where the downtick in their own business has come from, and so start trashing the competition. And then the negative reviews stop because the competing restaurants were satisfied they'd left enough negative reviews.
These stories have been going around about Yelp for over a decade at this point. And Yelp has churned through so many salespeople... you'd think there would have been tons of credible whistleblowers by now if this were really how Yelp operated.