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A Swedish startup’s bid to build a green rival to AWS

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51–60 of 228 posts

Re: A Swedish startup’s bid to build a green rival to AWS

#52
post #22

They want to create competing to US cloud companies in Europe. If I understand the business strategy as presented they initially will target companies that can't use US cloud for legal reasons, so US clouds can't even compete (so the competition while they get off the ground is small scale cloud providers in Europe), which will then give them a base from which to fight the big clouds for clients. Quick googling says…

EU is pouring huge amounts of money into development grants, because they want to decrease their dependency on the global markets. Expect GAaaS startups (grant applications as a service) to pop up left and right, offering extremely slick pitch decks, founders in well-fitting suits and ridiculous pie-in-the-sky business ideas. It’s some version of ”build it and they will come”. Granting millions in free money to anyon…

> Over the next two years, it plans to raise €3bn — that averages out as €125m a month for everyone keeping score at home

The EU pledged €2bn so it's mostly government funding. Imagine burning €125m in public money every month.

Re: A Swedish startup’s bid to build a green rival to AWS

#54
post #30

> “Amazon, Google and Microsoft are really good, but US authorities have the right to see the data stored on non-American citizens. That means that many companies and authorities in Europe cannot put sensitive data on the American cloud and instead store it on servers in the cellar,” Åström says. Isn't this FUD? US authorities can't subpoena data on a server in the EU even if it's owned by a US company

Let me introduce you to the CLOUD act, which multiple times have been ruled to be fundamentally incompatible with GDPR.

https://en.m.wikipedia.org/wiki/CLOUD_Act

Re: A Swedish startup’s bid to build a green rival to AWS

#55

Earlier quoted context omitted.

Well we already have Hetzner and OVH which are European so just being European does not give them a selling point over others.

Neither are even remotely close to competing with AWS, GCP or Azure in terms of features though, they are more server providers than anything else. And OVH is a dumpster fire.

Not just the dumpsters, the datacenters too!

Re: A Swedish startup’s bid to build a green rival to AWS

#57

They want to create competing to US cloud companies in Europe. If I understand the business strategy as presented they initially will target companies that can't use US cloud for legal reasons, so US clouds can't even compete (so the competition while they get off the ground is small scale cloud providers in Europe), which will then give them a base from which to fight the big clouds for clients. Quick googling says…

It should be embarrassing for Europeans that the only way they can compete with Americans in IT is by literally banning US products. I don't think that will work out very well for them in the long run. Europe is otherwise usually a fierce competitor in high tech, but when it comes to IT it seems they didn't really got going strong. Just out of sheer patriotism, European companies could snatch back a lot of customers from their foreign competitors by just offering an equal or slightly worse product.

Re: A Swedish startup’s bid to build a green rival to AWS

#58
There is already a grest swedish cloud peovider called GleSYS. They are 100% running on renewable energy and the have an awesome control panel to control your servers. I only wish that they had more hosted solutions like digital ocean.

Other than that, there is hetzner which I also use and is very good and probably the cheapest cloud provider out there. Then there is the french ovh.

Re: A Swedish startup’s bid to build a green rival to AWS

#59
post #23

Earlier quoted context omitted.

For real or are they purchasing dodgy “offsets?”

offset is what its name suggests. sometimes its ok if a company innovates or pays money to others to innovate.

Sure, but the reasons offsets are dodgy is because they actually aren't fungible in the way you're hoping for.

Say a paper maker is about to cut down a forest in the US. It buys up the rights to do so for $1M. Then, instead, it sells $1M worth of carbon credits to Amazon (maybe for a premium) for its data center greenwashing and doesn't end up cutting the US forest.

But then, secretly, or through some shell company machinery, it buys a plot of land in the Amazon and cuts trees down anyway to match its demand. Even though US law makers evaluate the counterfactual of the paper maker cutting trees down in the US, the net amount of trees in the world goes down.

Re: A Swedish startup’s bid to build a green rival to AWS

#60
post #11
post #3

I kind of struggled to find the name of the company in the start of the article. Turns out its https://evroc.com

This must be the biggest-paddings-between-blocks website ever. At least for mobile.

They left room for the solar panels to power the DCs
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