personally i have decided to wait until this is published in March 1st, then read reviews (if people can read through 608 pages that fast), before deciding to order this. the thought of reading 608 pages in this day of 140 character tweets makes me shudder. why couldn't this be turned into a pay per view movie? that would be faster to learn it all. with a companion login website to take notes & track your startup progress, like lean lauch pad is... just my incorrect personal opinion