YouTube premium perfectly showcases why ads dominate the internet, because even when there is a paid option for a service much cheaper than any alternative, people do not want to pay (And I am not talking about too broke to pay cases). Serving an infinite video catalog is very expensive in terms of all resources (And yes Netflix is not comparable, unlike YouTube, Netflix can highly leverage cache boxes at ISPs). Vime…
I've said it before and I've said it again: ad-based content and pay content are incompatible business models. YouTube Premium fails because the content isn't worth paying for. The content is not worth paying for because it's been designed from the ground up to sell ads . When a website designed to sell ads fails to sell content, that's not evidence that selling content doesn't work, it's evidence that selling conten…
The majority of my usage, and the usage of _many_ others based on the view count for DIY stuff, is watching people fix or build stuff. Usually because I'm in the middle of a project trying to figure out how to do something, or because I'm thinking about a project and wanting to get an idea of how difficult it'll be. Youtube University basically.
I pay for premium because it saves so much time, and I hate ads when I'm under a car trying to remember what bolt goes where.
Also, from an economic model, Stratechery has a great article last week discussing this - worth a read. https://stratechery.com/2023/the-unified-content-business-mo...