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Dropbox to reduce global workforce by about 16%, or 500 staff

blog.dropbox.com

111–120 of 413 posts

Re: Dropbox to reduce global workforce by about 16%, or 500 staff

#111

500/0.16 = 3125 That's a much leaner headcount than what I would expect for a company with as large a market footprint as Dropbox.

And yet I can't help but wonder what they need that many people for? The core of dropbox is still file syncing with extra tooling to enhance that. Figma had just over 200 people when they sold to Adobe and that is a pretty complex application.

Re: Dropbox to reduce global workforce by about 16%, or 500 staff

#112
post #42

Earlier quoted context omitted.

Compared to my mindset a decade ago I've become so cynical about the whole SV tech scene. There's value there, of course: Dropbox was a fantastic service when it first came out. But these companies are incentivized to keep expanding until they occupy the entire universe. Now Dropbox wants to be my word processor. Next it wants to use AI to touch up my photos or whatever the hell because AI is the New Hot Thing tech c…

You’re not the target customer. A lot of people do use those tools, although most of them are outside of the tech world. You’d probably be better off using a different service if it bothers you so much.

I stopped using Dropbox a long time ago (though switching cloud storage services is not trivial!). My point is a more general one, that today's tech companies can't just be, they must expand and expand.

To butcher a quote from Grandpa Simpson:

“I used to be ‘the target customer’, but then they changed what ‘the target customer’ was. Now I’m not ‘the target customer’ anymore and ‘the target customer’ seems weird and scary. It’ll happen to you!

Re: Dropbox to reduce global workforce by about 16%, or 500 staff

#113
post #92
post #42

Earlier quoted context omitted.

Compared to my mindset a decade ago I've become so cynical about the whole SV tech scene. There's value there, of course: Dropbox was a fantastic service when it first came out. But these companies are incentivized to keep expanding until they occupy the entire universe. Now Dropbox wants to be my word processor. Next it wants to use AI to touch up my photos or whatever the hell because AI is the New Hot Thing tech c…

Totally agree… I wish I could buy Dropbox’s minimal feature set: syncing files. And that they’d improve that feature rather than adding features I don’t use or want.

What if I told you you could replicate all of that with proven battle tested technology… for free.

Re: Dropbox to reduce global workforce by about 16%, or 500 staff

#114
post #42

Earlier quoted context omitted.

Compared to my mindset a decade ago I've become so cynical about the whole SV tech scene. There's value there, of course: Dropbox was a fantastic service when it first came out. But these companies are incentivized to keep expanding until they occupy the entire universe. Now Dropbox wants to be my word processor. Next it wants to use AI to touch up my photos or whatever the hell because AI is the New Hot Thing tech c…

You’re not the target customer. A lot of people do use those tools, although most of them are outside of the tech world. You’d probably be better off using a different service if it bothers you so much.

Yes, I’m also not their target customer for all those add on features that I don’t want… I would be using a different service if there was one with similar or better syncing capabilities that works as well as Dropbox…

Re: Dropbox to reduce global workforce by about 16%, or 500 staff

#115
post #61

Earlier quoted context omitted.

As an example: Dropbox can answer questions from the documents you've shared with them. They stand a good chance as anyone else to build a "personal chatgpt" / "enterprise chatgpt". Dropbox is also big on photos, I believe, the latest advancements give them a shot at taking on Google Photos.

I actually love this angle. Personally trained models based on our own data. They have the storage infra. They also have a means of distributed compute since they are installed on so many PCs. If they werent an annoying and aimless product I would be excited!

> Personally trained models based on our own data.

This leads back to one of the AI promises if the earlier Internet, before WWW when Usenet, Gopher, and a number of other ideas, were where we were heading, and for a time after WWW's popularity before search engines hit certain quality/coverage levels: an intelligent search agent trained on information about you that would go off and scour the various data resources for you and return an optimal set of results after a while, perhaps even idly looking around and finding things you might search for but hadn't thought to ask it for yet.

Re: Dropbox to reduce global workforce by about 16%, or 500 staff

#116
post #2

Nice, round number. I wonder if that was a carefully thought out coincidence, or they fiddled with the numbers a bit until they got the right payroll savings then rounded it to the nearest 100. I suspect the latter - when I see a nice, round number of people being fired it makes me think that they decided "how many people do we need to sacrifice to appease the finance gods" rather than "how many of these roles are re…

Counterpoint is that there is nothing wrong with a round number and it is perfectly compatible with setting appropriate resource targets for corporate goals.

The idea that some sort of complex algorithm should be used indicates a misunderstanding of what business management actually consists of.

It is much more social science than engineering.

Re: Dropbox to reduce global workforce by about 16%, or 500 staff

#117

Earlier quoted context omitted.

HN is becoming a meme, kind of like how HN used to write off Reddit.

Off to lobste.rs then? I do agree with this observation of yours, fwiw.

Have tried a few times, it's not my kind of place. Would appreciate other suggestions, though.

Re: Dropbox to reduce global workforce by about 16%, or 500 staff

#118
post #92
post #42

Earlier quoted context omitted.

Compared to my mindset a decade ago I've become so cynical about the whole SV tech scene. There's value there, of course: Dropbox was a fantastic service when it first came out. But these companies are incentivized to keep expanding until they occupy the entire universe. Now Dropbox wants to be my word processor. Next it wants to use AI to touch up my photos or whatever the hell because AI is the New Hot Thing tech c…

Totally agree… I wish I could buy Dropbox’s minimal feature set: syncing files. And that they’d improve that feature rather than adding features I don’t use or want.

I'll happily recommend https://syncthing.net/, it's open source, end to end encrypted, and peer to peer (your machines send files directly to each other).

Re: Dropbox to reduce global workforce by about 16%, or 500 staff

#119
post #25

I recently migrated from Dropbox to Google One. I find Dropbox's personal pricing really baffling: you get 2 GB for free or have to move all the way up to 2 TB and pay £100 a year. 100GB for £16 via Google is a much more sensible offer.

My perception is Dropbox is trying to shed personal users to shift to enterprise accounts.

Re: Dropbox to reduce global workforce by about 16%, or 500 staff

#120
post #113
post #92

Earlier quoted context omitted.

Totally agree… I wish I could buy Dropbox’s minimal feature set: syncing files. And that they’d improve that feature rather than adding features I don’t use or want.

What if I told you you could replicate all of that with proven battle tested technology… for free.

"you can already build such a system yourself quite trivially by getting an FTP account, mounting it locally with curlftpfs, and then using SVN or CVS on the mounted filesystem"

https://news.ycombinator.com/item?id=9224

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