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I’m so confused by Lego’s market share. They sell cheap plastic at insane premiums. Why is there not more competition?
Btw Aliexpress has countless chinese fakes.
I’m so confused by Lego’s market share. They sell cheap plastic at insane premiums. Why is there not more competition?
I’m so confused by Lego’s market share. They sell cheap plastic at insane premiums. Why is there not more competition?
There are other brands that are just fine, but you will occasionally get missing pieces, poor fitment, poor/strange construction etc... With LEGO you'll not get any of those (except the occasional strange construction).
I used to buy ~50/50 LEGO/Clone, and despite improvements in clones, it's 95/5 now. The LEGO experience is simply disproportionately better relative to the cost.
It's simply worth it.
signed, Owner of A LOT of of LEGO kits/bricks _and_ clones.
I’m so confused by Lego’s market share. They sell cheap plastic at insane premiums. Why is there not more competition?
Who among us hasn't stepped on enough Legos to last a lifetime? Oh well, let's have some more <3
I’m so confused by Lego’s market share. They sell cheap plastic at insane premiums. Why is there not more competition?
I’m so confused by Lego’s market share. They sell cheap plastic at insane premiums. Why is there not more competition?
As someone with young kids who recently bought a $70 Lego set, it’s not just the plastic blocks, it’s a whole design. My daughter built this awesome Lego tree house with over a thousand pieces. She followed the instructions and built it step by step over a few days, which was fun for her in and of itself, and now that it is complete she continues to play with it. So sure the plastic pieces are easily reproduced but c…
I’m so confused by Lego’s market share. They sell cheap plastic at insane premiums. Why is there not more competition?
I’m so confused by Lego’s market share. They sell cheap plastic at insane premiums. Why is there not more competition?
I didn't downvote your comment but there does seem to be competitors unless I'm misunderstanding this list: https://en.wikipedia.org/wiki/Lego_clone#Brands
It's just that the LEGO is the most well-known. Probably due to the quality plastics, licensing deals (Star Wars, Marvel movies themed kits, etc), famous advertising campaigns, and so on.
Back in the 60s/70s the company Samsonite had a license from LEGO to make (or at least package up) LEGO sets right here in US facilities. I know this for a fact because when I was a kid my father worked for Samsonite. He would often bring home bags of loose LEGO that he got free at work. Excess, floor spilled, perhaps flawed beyond tolerances, test batches, or simply perks for employees, etc.
We did buy a few sets here and there, retail. But the vast majority of my childhood LEGO collection was built up from these endless bags of loose unsorted LEGO my father brought home at the end of his work shifts.
Proof: https://www.google.com/search?q=did+Samsonite+make+LEGO%3F&o... https://www.lego.com/en-us/history/articles/e-production-of-....