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Weebly (YC winter 07) scores 1 million users, reaches profitability

venturebeat.com

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Re: Weebly (YC winter 07) scores 1 million users, reaches profitability

#21

Post by fallentimes »

albertcardona wrote: post #16
shafqat wrote: post #12

Earlier quoted context omitted.

I agree, it's not easy to find. I had to log into my account, and was then offered the choice to upgrade. FYI, its 3.99 a month.

So weebly also uses a deceptive pricing scheme ... exactly how are 3.99 different than 4? Does anybody have hard data on market consequences of pricing to round numbers? And why should one price near $4? If it was in Europe, it would be 4 euro instead? Why 3.99 and not 3.56, since credit card payments don't care anyway? In any case, congrats to weebly whose profitability enables this discussion.

Stating $3.99 and then charging $3.99 is anything but deceptive.

Re: Weebly (YC winter 07) scores 1 million users, reaches profitability

#22

Post by drusenko »

albertcardona wrote: post #16
shafqat wrote: post #12

Earlier quoted context omitted.

I agree, it's not easy to find. I had to log into my account, and was then offered the choice to upgrade. FYI, its 3.99 a month.

So weebly also uses a deceptive pricing scheme ... exactly how are 3.99 different than 4? Does anybody have hard data on market consequences of pricing to round numbers? And why should one price near $4? If it was in Europe, it would be 4 euro instead? Why 3.99 and not 3.56, since credit card payments don't care anyway? In any case, congrats to weebly whose profitability enables this discussion.

http://en.wikipedia.org/wiki/Psychological_pricing

Many of these issues are covered in basic marketing 101. As to how the pricing scheme is deceptive is beyond me.

There are multiple different psychological price theories in use. As mentioned in the article, the .99 pricing scheme is fairly prevalent, although some retailers use a .00 pricing scheme to reinforce quality. Walmart has used a somewhat random pricing scheme (.32, .67, .18, etc) to try to have consumers come to the conclusion that the only rationale behind the price is that Walmart shaved every possible penny it could.

Re: Weebly (YC winter 07) scores 1 million users, reaches profitability

#23

Post by drusenko »

shafqat wrote: post #12
blurry wrote: post #8

I just spent a good fifteen minutes trying to find out how much Weebly charges for the pro accounts and I still don't know. What is it with websites hiding their pricing? Argh.

I agree, it's not easy to find. I had to log into my account, and was then offered the choice to upgrade. FYI, its 3.99 a month.

We've shied away from displaying $$ signs on our front page, as the Weebly service is very much free -- we don't want to create a perception on the user's part that they have to pay to use the service.

On the other hand, most users run into our "upgrade" form organically, when they try to use a Pro feature, and are offered the ability to upgrade -- this is a very logical point for the user, when there is already some form of demand.

Re: Weebly (YC winter 07) scores 1 million users, reaches profitability

#26

Post by albertcardona »

drusenko wrote: post #22
albertcardona wrote: post #16

Earlier quoted context omitted.

So weebly also uses a deceptive pricing scheme ... exactly how are 3.99 different than 4? Does anybody have hard data on market consequences of pricing to round numbers? And why should one price near $4? If it was in Europe, it would be 4 euro instead? Why 3.99 and not 3.56, since credit card payments don't care anyway? In any case, congrats to weebly whose profitability enables this discussion.

http://en.wikipedia.org/wiki/Psychological_pricing Many of these issues are covered in basic marketing 101. As to how the pricing scheme is deceptive is beyond me. There are multiple different psychological price theories in use. As mentioned in the article, the .99 pricing scheme is fairly prevalent, although some retailers use a .00 pricing scheme to reinforce quality. Walmart has used a somewhat random pricing sch…

Thanks for sharing. The random pricing scheme reads most evil of all. Perhaps a conclusion is that there is no such thing as a naked price--all pricing schemes have psychological load, whether intended or not, because the consumer will add it.

Re: Weebly (YC winter 07) scores 1 million users, reaches profitability

#27

Post by drusenko »

jbenz wrote: post #7
tocomment wrote: post #6

That's really great. I've got all my relatives using that now to build their websites. It's good to know Weebly will be around for a while :-)

Me too. My father-in-law needed to create a website for his church. He asked for my help, I showed him Weebly, and that was it. So what I'm saying is, thanks Weebly.

thanks guys, appreciate the support! most of our new users come from word of mouth referals, and every little bit helps.

Re: Weebly (YC winter 07) scores 1 million users, reaches profitability

#28

Post by greyman »

blurry wrote: post #8

I just spent a good fifteen minutes trying to find out how much Weebly charges for the pro accounts and I still don't know. What is it with websites hiding their pricing? Argh.

Yes, this breaks a deal for me. If I ever consider to subscribe to a service like this, I need to know beforehand which features I get for free, and which I need to pay for and how much.

The model is good, but I really like to know beforehand what each option includes, similarly to choosing webhosting package.

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