This is Ryan Reynolds' second company he has sold which he has a "significant stake" in after he sold his Aviator Gin to the big whale, Diageo brands. He's been able to leverage his status and marketing talent to grow those brands significantly. Other actors, athletes also do this, but perhaps he is the most noticeable. George Clooney also sold an alcohol brand to Diageo. https://www.bloomberg.com/news/articles/2023-…
As a football enthusiast I'm also really interested to see where he takes Wrexham.
If he does eventually sell it, I hope it's to fans, not a corporation.