Retail, search and Amazon’s $40B ‘advertising’ business

Post by Ensorceled » Tue, Mar 07, 2023, 12:34 PM UTC

peoplefromibiza wrote: post #71

echelon wrote: post #29

Earlier quoted context omitted.

TikTok is a holy grail of distilled information. In two short years of TikTok recipes, my wife has learned how to cook better than almost any restaurant we eat at, and we're serious foodies. Zero to one hundred, just from TikTok. There's everything from OSint TikTok to finance TikTok to archeologist TikTok... It's crazy, and it's good. Once you find your niche, the information density approaches that of a black hole.…

it's just simply that cooking is a very basic skill. it only requires that you do it. you don't need to study hard to learn to cook. The average person can learn to cook from someone who already can do it (usually it's your parents...) in a week. It usually happens at the age of 15. From then on it's only a matter of practicing and experimenting. It doesn't require a tutor, contrary to what TV shows like master chef…

Post by the_snooze » Tue, Mar 07, 2023, 12:37 PM UTC

deepGem wrote: post #126

DeathArrow wrote: post #120

I never encountered ads on Amazon, so out of curiosity I disabled uBlock Origin and visited Amazon. It seems that the ads are for products sold on Amazon. Clicking an ad redirects you to the product page. Until now I thought that sites where you go to spend money are free of ads. This is a new low. What's next, ads on banking apps? Ads on the revenue service website? I think ads play the biggest part in why the Inter…

Ads on Amazon are far more annoying than ads on other web properties, because I go to Amazon for a very specific need. I search for Tide washing liquid and I see these sponsored products on top, way above the Tide result. From a purist viewpoint, this is disgusting. I have to come to you Amazon, to just give me what I want, not what you think I want. That said, there isn't a better alternative so I just ignore the ad…

Post by josephd79 » Tue, Mar 07, 2023, 12:44 PM UTC

cheeselip420 wrote: post #6

So the companies that sell on Amazon pay money to Amazon (from the revenues they get from Amazon's customers) to have their products listed more favorably than competitors (one of which is actually Amazon). I can see how this seems advantageous and monopolistic for Amazon...

Post by wil421 » Tue, Mar 07, 2023, 12:48 PM UTC

deepGem wrote: post #127

wil421 wrote: post #123

Earlier quoted context omitted.

You know you can pay eBay to promote your listing. That is pretty much what they mean by ads in this case. Someone is paying to be the top spot or be promoted on search results.

I think Amazon has an ad network of sorts, so sellers bid for the sponsored search slot. In retailers who don't have such a platform, merchandisers take the call and boost/bury products in search results.

Post by lotsofpulp » Tue, Mar 07, 2023, 12:50 PM UTC

deepGem wrote: post #126

DeathArrow wrote: post #120

I never encountered ads on Amazon, so out of curiosity I disabled uBlock Origin and visited Amazon. It seems that the ads are for products sold on Amazon. Clicking an ad redirects you to the product page. Until now I thought that sites where you go to spend money are free of ads. This is a new low. What's next, ads on banking apps? Ads on the revenue service website? I think ads play the biggest part in why the Inter…

Ads on Amazon are far more annoying than ads on other web properties, because I go to Amazon for a very specific need. I search for Tide washing liquid and I see these sponsored products on top, way above the Tide result. From a purist viewpoint, this is disgusting. I have to come to you Amazon, to just give me what I want, not what you think I want. That said, there isn't a better alternative so I just ignore the ad…