Background: the original Lena picture comes from the Playboy Magazine, and the model doesn't want people to use it. https://pursuit.unimelb.edu.au/articles/it-s-time-to-retire-...
Contrast that case with this one: https://www.boredpanda.com/unflattering-donald-trump-chin-ph... Why is it that in the former, everyone says you're a horrible person who deserves to be cancelled if you ignore the subject's wishes to not use the picture, but in the latter, everyone says it's a great thing if you ignore the subject's wishes to not use the picture?
Real answer: because people have double, triple, multiple standards.