Here's my suggestion:
Trailer Pitch
This is a simple design for a site and business where filmakers can crowdsource investment. It uses a simple mechanism to sell tickets and shares in advance based on the popularity of premade movie trailers. It uses a mechanism based on ideas tried by Pinboard, Kickstarter, YouTube, Vimeo, Betfair and Louis CK.
One: filmakers make compelling trailers for films they would like to be made (or potentially films they would like to see others make). They fund this part themselves although if the site is successful it might consider grants to improve on good ideas whose trailers lack finish.
Two: Professional looking trailers are placed on a website for the public to watch, enjoy, download and share.
(so far so normal)
Three: credits are sold to users of the site for the pupose of voting and investing in the films. 1 vote initially costs $1 but the price will rise as the film becomes more successful. Each person who votes for a film that is eventually made will get a ticket to 'see' the film. This is essentially a ticket to a high-quality download.
Four: Voting for a film becomes gradually more expensive. The final vote (and thus the final ticket sold) will be based on the budget of the film but will hopefully be in the 'Louis CK' ballpark of $5. No more than $10.
Five: Other special tickets are sold alongside the standard: Boxed collectors' DVD, ticket to special shows + meet the cast, ticket to the premier, ticket to the after-party.
Six: Votes & tickets are refunded if the film fails to make its investment or fails to be made.
This is where it gets interesting:
Seven: As well as tickets, shares are sold. These, start out cheap but will also rise in price as they are sold. Thus a keen smart eye might be able to make real money if they spot a winner early and invest. Investing always incurs a percentage fee. Shares are real shares in the real profit of the film and its merchandising. Shareholders get access to the film-making process and limited creative input during the development. Shareholders always get to go to the party. The filmmakers and Trailer Pitch will always get to keep some shares for themselves.
Eight: Shares are transferable and can be bought and sold in the in-built online market. The price of a share is wholy determined by the market and can continue to be traded even after a film is made. If shareholders agree to a dilation new shares can be issued and sold on the market. Transferring shares always incurs a fee which will be split between Trailer Pitch and the film: both should benefit from a runaway success!
Nine: If the film sells it's shares and advance tickets it goes into production: an executive producer is assigned and the filmakers are helped to make the film. In the case of totally inexperienced teams substantial help may be provided.
Ten: If the film fails to reach target all money (and $1 credits are returned).
Eleven: Once the film is made it is launched online with fanfare and parties. Each film launch gives a projector&hifi system away to a lucky voter so they can watch it in style. For some films a theatrical release might be considered. The eventaul plan would be to do both.
Twelve: Profit is handed out to all and continues to be paid out to whoever holds the shares at any time. Some films will have long tails especially those with merchandising.
Obviously this is a quick sketch of my idea, there would have to be a lot more thought put into the legal and financial details (as well as the enormity of a site with so many levels) but with the right backing it certainly could work.
Who's in?