I find it utterly fascinating how under the radar a lot of the new media has been.
Only recently have some people begun to appreciate that Netflix has as many subscribers as many large cable companies, though I think it's still flirting with the popular consciousness so far. Meanwhile, there are many people making their living off of original content posted to youtube or elsewhere, and in some cases they are making 6 figure incomes.
The Guild, Penny-Arcade TV, vlogbrothers, Dr Horrible, etc, this is an incredibly rapidly growing phenomenon. Yet good luck finding a story about it in the traditional media, it might as well not exist.
Meanwhile, online comics are quickly upstaging print comics. There will come a day in the next few years when the aggregate revenue from web comics exceeds that from the traditional comic studios (DC, Marvel, etc.)
I wonder at what point these phenomena will start to penetrate the mainstream, when the average guy on the street will start to "get it".