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Pages With Too Many Ads Above The Fold Now Penalized By Google

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Re: Pages With Too Many Ads Above The Fold Now Penalized By Google

#6
This seems rather contradictory with the general AdSense historic guidance to run up to 3 ad units and place them generally to the top and left side of the page (per various pieces of heatmap research often cited). Seems like this could be pretty easily gamed too depending on how much of a CSS-wizard you are, as I suppose the algorithms are somewhat limited in analyzing CSS vs plain HTML layout or Javascript.

Re: Pages With Too Many Ads Above The Fold Now Penalized By Google

#7

Yep, only Google's search results page gets to be top-heavy with ads.

Completely true.

http://www.google.com/search?btnG=1&pws=0&q=breast+r...

There are 11 paid links and 10 organic. At least 75% of the above-the-fold content is ads.

Re: Pages With Too Many Ads Above The Fold Now Penalized By Google

#8
post #6

This seems rather contradictory with the general AdSense historic guidance to run up to 3 ad units and place them generally to the top and left side of the page (per various pieces of heatmap research often cited). Seems like this could be pretty easily gamed too depending on how much of a CSS-wizard you are, as I suppose the algorithms are somewhat limited in analyzing CSS vs plain HTML layout or Javascript.

I wouldn't assume that at all. What's keep them from running a GUI-less version of webkit on their server farm. In fact, I'd be surprised if they _didn't_.

Re: Pages With Too Many Ads Above The Fold Now Penalized By Google

#9
post #6

This seems rather contradictory with the general AdSense historic guidance to run up to 3 ad units and place them generally to the top and left side of the page (per various pieces of heatmap research often cited). Seems like this could be pretty easily gamed too depending on how much of a CSS-wizard you are, as I suppose the algorithms are somewhat limited in analyzing CSS vs plain HTML layout or Javascript.

Why would you assume that they don't fully analyze web pages? Google makes most advanced Javascript engine and the fastest growing browser, it's beyond belief that they aren't rendering every page. (For starters, how do you think they get all those preview images?)
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