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Facebook starts displaying ads in the News Feed

zdnet.com

11–20 of 20 posts

Re: Facebook starts displaying ads in the News Feed

#13
Why in gods name would I want to pay to market to people who like my fb page? Those guys are super fans already, and I almost certainly have their email address. As much as I appreciate fbs intentions in making advertising unobtrusive, this holds no interest for me as a marketer. I want people who have not bought my app to see my ads; that's how I get paid.

Re: Facebook starts displaying ads in the News Feed

#16
post #13

Why in gods name would I want to pay to market to people who like my fb page? Those guys are super fans already, and I almost certainly have their email address. As much as I appreciate fbs intentions in making advertising unobtrusive, this holds no interest for me as a marketer. I want people who have not bought my app to see my ads; that's how I get paid.

Seriously? You can't think of the possibilities for a business to utilize this?

Think about a company you would "Like". Imagine they offer a new product or have a sale. This ad would appear, and their already-fans would flock to it.

Re: Facebook starts displaying ads in the News Feed

#17
post #13

Why in gods name would I want to pay to market to people who like my fb page? Those guys are super fans already, and I almost certainly have their email address. As much as I appreciate fbs intentions in making advertising unobtrusive, this holds no interest for me as a marketer. I want people who have not bought my app to see my ads; that's how I get paid.

Because you will reach their friends too? This is what I take from the article.

Re: Facebook starts displaying ads in the News Feed

#18
Fortunately Adblock should remove them.

It is funny, but I actually use it to block things that technically isn't ads almost as much as I block ads -- stackoverflows 'notification' bar, bitbuckets 'you have not validated your email', G+ stupid 'interesting stories that you properly care more about than your friends', etc.

Re: Facebook starts displaying ads in the News Feed

#19
post #13

Why in gods name would I want to pay to market to people who like my fb page? Those guys are super fans already, and I almost certainly have their email address. As much as I appreciate fbs intentions in making advertising unobtrusive, this holds no interest for me as a marketer. I want people who have not bought my app to see my ads; that's how I get paid.

Because they are the people most likely to buy additional products from you?

I mean, you are a fan of Nikon, perhaps you want a nice new lens to go with that?

A fan of B&J? You should come in a little bit more often.

Re: Facebook starts displaying ads in the News Feed

#20

"First, you must have already Liked Ben & Jerry’s Facebook Page, or one of your friends must have interacted with Ben & Jerry’s Page." So if I remember all friend who "like" things, I won't be served ads? I am okay with this.

Did I say "remember"? I meant "remove". My fingers just do their own thing sometimes.
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