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Google: Search, plus Your World

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Re: Google: Search, plus Your World

#2
I have to admit, reading the article I went back and forth between being impressed and being slightly freaked out. Best quote from the article that evokes both of those feelings for me:

"This is search that truly knows me."

Do I really want my Internet search engine to "know me"?

Re: Google: Search, plus Your World

#3
Looks like DDG has led the way on some of this:

Don't bubble:

"We’re also introducing a prominent new toggle on the upper right of the results page where you can see what your search results look like without personal content. With a single click, you can see an unpersonalized view of search results."

Default SSL:

"That's part of why we were the first major search engine to turn on search via SSL by default for signed-in users last year."

Re: Google: Search, plus Your World

#4
post #2

I have to admit, reading the article I went back and forth between being impressed and being slightly freaked out. Best quote from the article that evokes both of those feelings for me: "This is search that truly knows me." Do I really want my Internet search engine to "know me"?

> Do I really want my Internet search engine to "know me"?

In a perfect world, where your personal information couldn't be used against you or for someone else's gain, why not? But we don't live in that perfect world. I agree, this kind of thing is scary. Between Google's increasingly lame results (yes I realize this is an attempt to curb that issue) and the idea that Google is and will become increasingly aggressive about knowing who I am, I feel like it's time for me to give up Google.

Re: Google: Search, plus Your World

#5
""" Say you’re looking for a vacation destination. """

What if I want to search for "beach-side photos" of my friends of the opposite sex, or of my friends' friends? Can Google accurately show relevant results, without me, a poor stalker, having to soullessly click on countless links? That's a billion-dollar industry all in itself.

And back to the vacation thingie, no, I don't want "to learn from the experiences your friends have had on their vacations". If anything, I want to have such an unique and unprecented "vacation experience" that said friends would sit in awe when I'll post my photos online, and you can surely bet I'll not just be a copy-cat. This is how "post vacation photos to FB" works, but this coming from Google with their idealistic and deterministic view on how the world goes it doesn't really surprise me.

Re: Google: Search, plus Your World

#6
I think the biggest challenge they will encounter is the need to re-jigger the notion of what Google does in the minds of their users. When somebody says "Google" a non-techie person will think "internet search engine".

I think it's going to require a bit of time/marketing/something else to reshape the notion of Google as broad internet search engine into "it also searches your personal stuff and also your friend's stuff"

Re: Google: Search, plus Your World

#7
post #3

Looks like DDG has led the way on some of this: Don't bubble: "We’re also introducing a prominent new toggle on the upper right of the results page where you can see what your search results look like without personal content. With a single click, you can see an unpersonalized view of search results." Default SSL: "That's part of why we were the first major search engine to turn on search via SSL by default for signe…

I don't get why they would put a toggle in the upper-right to do this.

They already have search categories in the top-left. In their screenshots, they're on the "Web" tab. Why not just add a new tab representing generic search, make that the default, and leave the web search as it is today?

Making the "Web search" also search your personal data, then giving you an option to make the "Web search" do a non-personalized search just seems backwards to me.

Re: Google: Search, plus Your World

#8
post #3

Looks like DDG has led the way on some of this: Don't bubble: "We’re also introducing a prominent new toggle on the upper right of the results page where you can see what your search results look like without personal content. With a single click, you can see an unpersonalized view of search results." Default SSL: "That's part of why we were the first major search engine to turn on search via SSL by default for signe…

Contrary to DDG, it is really personal content (not ranking) here (i.e. content that might be accessible only to you). I think the ranking is still personalized when you disable Search+.

Re: Google: Search, plus Your World

#10
post #8
post #3

Looks like DDG has led the way on some of this: Don't bubble: "We’re also introducing a prominent new toggle on the upper right of the results page where you can see what your search results look like without personal content. With a single click, you can see an unpersonalized view of search results." Default SSL: "That's part of why we were the first major search engine to turn on search via SSL by default for signe…

Contrary to DDG, it is really personal content (not ranking) here (i.e. content that might be accessible only to you). I think the ranking is still personalized when you disable Search+.

They say "no personalization of results based on your Web History", which sounds like this affects ranking.
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