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Taking over a Dead IoT Company

blog.kchung.co

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Re: Taking over a Dead IoT Company

#211
post #36

Earlier quoted context omitted.

Assuming largish, multi-color matrixes, and/or chained ones, yes. A ~10Mhz+ pixel clock, double-buffering, or just the size of the pixel map would strain most of those. This sign is 32x128 pixels, with each pixel taking data for RGB (on/off), with the PWM rate controlling brightness for each of the three colors. Though there are examples of using something beefier/faster like an ESP32. There's also in this case, the…

The ESP32 can handle a 64x64 HUB75 display pretty handily. Several of them, even. There’s a solid library out there [0] that just pumps pixels right from memory via the ESP32’s built-in DMA engine. Adafruit_GFX is the supported library for drawing primitives/text/bitmaps/etc., so you can re-use a lot of code that’s out there. But let’s start with a simple, quick hit of dopamine: There’s a web-based installer [1] (it…

That is impressive, though it's using a few tricks to keep up, like relatively low-duty cycle panels, and BCM in place of PWM.

Re: Taking over a Dead IoT Company

#212
post #6

Hello, author here. Happy to answer any questions! My apologies for the downtime, I wasn't expecting much traffic today since I submitted the post to HN yesterday but I've started scaling my server now!

Why would you call it a good idea? Even your calculations are way too optimistic. Giving it little thought, I can say that NYC would have at best 10k sales of this item. In total... including any knockoffs. The product may have scaled to be able to sell to London, Paris, Tokyo, Soul, Beijing, Shanghai, Hong Kong and Singapore. But this is the total addressable market for this item. Let's say you have 2 engineers in U…

> Let's say you have 2 engineers in US working on this full time - that's 500k in salaries(that includes all associated staff).

USA, the land of start ups!

Re: Taking over a Dead IoT Company

#213
post #6

Hello, author here. Happy to answer any questions! My apologies for the downtime, I wasn't expecting much traffic today since I submitted the post to HN yesterday but I've started scaling my server now!

Why would you call it a good idea? Even your calculations are way too optimistic. Giving it little thought, I can say that NYC would have at best 10k sales of this item. In total... including any knockoffs. The product may have scaled to be able to sell to London, Paris, Tokyo, Soul, Beijing, Shanghai, Hong Kong and Singapore. But this is the total addressable market for this item. Let's say you have 2 engineers in U…

> in NYC you could charge $300

That's 2 days of median disposable income.

For comparison:

San Francisco, U.S. - Disposable income after rent: $4,710

Zurich, Switzerland - Disposable income after rent: $4,626

Chicago, U.S. - Disposable income after rent: $3,298

Boston, U.S. - Disposable income after rent: $3,188

New York City, U.S. - Disposable income after rent: $3,157

Sydney, Australia - Disposable income after rent: $2,615

Melbourne, Australia - Disposable income after rent: $2,485

Oslo, Norway - Disposable income after rent: $2,342

Copenhagen, Denmark - Disposable income after rent: $2,285

Wellington, New Zealand - Disposable income after rent: $2,075

Depending on your list and method, New York could be 44th on global purchasing power index:

https://www.numbeo.com/quality-of-life/rankings.jsp?title=20...

Or 15th:

https://defence.pk/pdf/attachments/screen-shot-2019-11-27-at...

Anyway, "no other major metro area has that kind of disposable income" seems inaccurate.

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