My Youtube earnings • Hacker News Board

Re: My Youtube earnings

#91

Post by lotsofpulp » Tue, Jan 03, 2023, 2:09 AM UTC

coldtea wrote: post #81

phpisthebest wrote: post #74

Earlier quoted context omitted.

>>That's an odd pet peeve Everytime there is a YT Change (like happen recently) there is all these videos where YT often try to compare their experience with employment, how their "boss" Susan did something, or how they are being "Fired" if they get banned, or other such non-sense. That is my peeve. >>I wouldn't be surprised if some countries define employee differently. I would be surprised if any nation classified…

> I would be surprised if any nation classified a person uploading videos on to a platform with the hopes of having a revenue share on ads the 3rd party sells on those videos is in anyway an "employee" of any kind. I would be surprised in some countries dont change their laws at some time to account for this digital sharecropping (from Youtube and iOS App Store to Uber, etc), and set some rules (like with employment)…

Digital sharecropping?

Any country or group of people is welcome to spin up their own data centers and content moderations teams to make their own YouTube.

Re: My Youtube earnings

#92

Post by charcircuit » Tue, Jan 03, 2023, 2:09 AM UTC

>I have never done sponsorship, affiliate links, received donations, or anything else.

He is leaving a lot of money on the table. Most youtubers make more money from sponsorships that from ad rev.

Re: My Youtube earnings

#93

Post by alvah » Tue, Jan 03, 2023, 2:10 AM UTC

acdha wrote: post #43

I wonder how often “middle-aged males” means an adult LEGO fan, of whom there certainly are many, versus a parent letting their kid watch YouTube. My son has notably shifted my recommendations towards LEGO and/or trains.

This is a good point, YouTube on my smart TVs is logged into my account, my kids are forever mangling my search history with Roblox, Minecraft, squishies & other random things kids are into. I'm sure Google / YT has no idea what type of ads to serve me!

Re: My Youtube earnings

#94

Post by jw1224 » Tue, Jan 03, 2023, 2:12 AM UTC

ramraj07 wrote: post #76

hijackedt wrote: post #3

Super interesting - one thing to keep in mind is advertising CPM rate can be wildly different by audience. A quick google shows a range of $0.03/cpm to $13.00/cpm depending on category. https://stashvine.com/most-profitable-youtube-niches/

Absolutely. Every auto driver and worker in india ha YouTube on through their entire work shift. I would not be surprised if their ad impression is valued at a thousand times less than an average American moms ad view..

The CPM figures are in the blog post:

- USA: $6.98

- India: $0.62

Re: My Youtube earnings

#95

Post by [deleted] » Tue, Jan 03, 2023, 2:14 AM UTC

phpisthebest wrote: post #54

runarberg wrote: post #26

Earlier quoted context omitted.

I think such policy is illegal in many countries. An employer cannot prohibit workers from discussing salaries. This is often a measure to combat against gender discrimination at a workplace. I’m not sure how this affects contractors, but I would be surprised if these laws wouldn’t cover contractors as well.

>> An employer cannot prohibit This is my biggest pet peeve with YouTubers. THEY ARE NOT EMPLOYEES OF YOUTUBE. employment laws do not apply to a youtuber, unless they are employed by some other company, but they do NOT have an employment relationship with YouTube, they are not "employees" of YouTube, and Susan Wojcicki is not "their boss"

[deleted]

Re: My Youtube earnings

#96

Post by nunez » Tue, Jan 03, 2023, 2:21 AM UTC

Wow; I love this. Thank you for posting it!

USD$90/hr on making content that you love ain't a bad haul. I wonder how much OP would continue to make from their top 10 most popular videos if they decided to throw in the towel and stop making new content.

(I wonder if the USD$90/hr estimation includes 1099 taxes?)

Also, 38.5% average retention seems to suggest that people have really crappy attention spans OR there's so much else on the Internet to barely consume!

Re: My Youtube earnings

#97

Post by nunez » Tue, Jan 03, 2023, 2:26 AM UTC

everseeking wrote: post #13

blihp wrote: post #7

Earlier quoted context omitted.

For the larger channels such as LTT, the YouTube ad revenue is likely approaching rounding error compared to their sponsorship/merch/platform revenue.

I think Linus recently mentioned (probably on LAN show) that they are positioned soon to make more money from merchandise than what their YT channel generates - because of their huge drops of the new backpack and screwdriver.

Simply Nailogical did the same thing as did a ton of the beauty vloggers

Christine (host) now sells what appears to be a very successful boutique nail polish line. So successful, she and her SO basically spend more time BSing with their fans (customers) on YT Live and Twitch than making new content

Re: My Youtube earnings

#98

Post by hahalolha » Tue, Jan 03, 2023, 2:31 AM UTC

jonas21 wrote: post #33

VWWHFSfQ wrote: post #16

I could be wrong but I don't think YouTube TOS allows publicizing this kind of information. I would be afraid of my channel being de-monetized. I believe they have a similar policy for AdSense.

I don't think that's right. A lot of YouTubers make videos detailing their YouTube earnings and post them to YouTube (for example [1]). If it were against the ToS, you'd think YouTube would at least remove those videos. [1] https://www.youtube.com/watch?v=3Rm-ElJPDJk

> I don't think that's right. A lot of YouTubers make videos detailing their YouTube earnings and post them to YouTube (for example [1]). If it were against the ToS, you'd think YouTube would at least remove those videos.

From memory, the issue is publicly disclosing CPM among some other things (at least it was 4+ years ago).

I actually wonder if posting it off-platform is even allowed, I've seen Twitch enforce their platform exclusivity for 24 hours for Partners.

Re: My Youtube earnings

#99

Post by baron816 » Tue, Jan 03, 2023, 2:34 AM UTC

jonas21 wrote: post #33

VWWHFSfQ wrote: post #16

I could be wrong but I don't think YouTube TOS allows publicizing this kind of information. I would be afraid of my channel being de-monetized. I believe they have a similar policy for AdSense.

I don't think that's right. A lot of YouTubers make videos detailing their YouTube earnings and post them to YouTube (for example [1]). If it were against the ToS, you'd think YouTube would at least remove those videos. [1] https://www.youtube.com/watch?v=3Rm-ElJPDJk

Yeah, I’ve seen lots of these videos. I’d expect YouTube would want creators to do this since viewers see it and get inspired to become YouTube creators.

The same logic applies to most tech jobs. I would expect more big tech companies would want to broadcast their comp numbers to encourage more people to pursue those careers and apply to those companies. The average joe probably assumes SWEs at Google make $100-150K MAX. If more people knew they could make doctor-like numbers without going to grad school (or even going to college at all in some cases), more people would go into tech. But I guess companies have done the math and determined its better to conceal that information best they can to keep their advantage during negotiations.

Re: My Youtube earnings

#100

Post by jccalhoun » Tue, Jan 03, 2023, 2:35 AM UTC

Really interesting. I have been making videos for a couple years (I review movies. Link is in my profile).I don't want to make it a full time job but even at my much, much smaller scale I see the analytics pushing me to review certain genres of films because those films get more views.

If I was trying to make money from it, I would certainly be tempted to pivot into only reviewing a specific genre. So it is no wonder that larger channels end up doing so much clickbait stuff: whatever pays the bills.