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Things Silicon Valley gets wrong about agriculture

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Re: Things Silicon Valley gets wrong about agriculture

#3
> 4. You can't A/B test a farm (yet)

This is done all the time. When evaluating a new seed variety, a different seed spacing, a new nitrogen application, farmers will do a test plot next to the control. If things looks good then they'll expand the new change to more acreage.

Re: Things Silicon Valley gets wrong about agriculture

#5
The key insight Silicon Valley lacks about agriculture is that there is little potential for a big win. Major improvements mean 10% of something, not 10x. US agriculture is already highly efficient.

On the down side, there's potential for a big loss if you screw up.

Re: Things Silicon Valley gets wrong about agriculture

#6
Farmers also hate to be dependant on closed technology they can't fix themselves. When you are out in the field and something breaks, you can't wait 3 days for the dealer to come around and plug a computer in to fix things... There is a reason farmers hack their John Deer or use older equipment like my dad does.

Re: Things Silicon Valley gets wrong about agriculture

#8
Silicon Valley is great at tech because it has a high concentration of tech companies and top universities. It doesn't have that for agriculture.

The "Silicon Valley" of agriculture is in Wageningen, a small university town in The Netherlands. In the surrounding area you have a huge number of food/agri-tech firms.

Re: Things Silicon Valley gets wrong about agriculture

#9
post #3

> 4. You can't A/B test a farm (yet) This is done all the time. When evaluating a new seed variety, a different seed spacing, a new nitrogen application, farmers will do a test plot next to the control. If things looks good then they'll expand the new change to more acreage.

This is really funny to me after living near a place that has done exactly that for ~100 years: https://en.wikipedia.org/wiki/Central_Experimental_Farm

Re: Things Silicon Valley gets wrong about agriculture

#10

Silicon Valley is great at tech because it has a high concentration of tech companies and top universities. It doesn't have that for agriculture. The "Silicon Valley" of agriculture is in Wageningen, a small university town in The Netherlands. In the surrounding area you have a huge number of food/agri-tech firms.

There is a huge amount of agriculture within driving distance of Silicon Valley. The main obstacle is culture, not distance. Most people I meet in Silicon Valley have zero clue how food is actually produced, and lack the proper respect for farmers and ranchers.
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