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1k True Fans (2008)

kk.org

21–30 of 147 posts

Re: 1k True Fans (2008)

#21
post #13
post #11

This idea reminds me of something I've read on some old blog post about enterpreneurship. So, the guys starting the company were excited, because they said "We know the odds are small, but we don't need much, if just 1 in 1000 buys our product we're rich, as that's like 350K people in the US. And how difficult would be to get 1 in 1000 to buy our stuff with a little marketing? It's a great product anyway! Heck, if ju…

If you read their definition of a true fan they sound like borderline insane >A true fan is defined as a fan that will buy anything you produce. These diehard fans will drive 200 miles to see you sing; they will buy the hardback and paperback and audible versions of your book; they will purchase your next figurine sight unseen; they will pay for the “best-of” DVD version of your free youtube channel; they will come t…

Yeah, seems like maybe they will also show up at your house unannounced and uninvited!

Re: 1k True Fans (2008)

#22
You only need 1 true fan if it's the right fan!

There was a (uploaded to TikTok) video I saw where this guy had 18 followers on YouTube, and just was not getting any kind of traction at all. I mean some traction but not much -- only 18 followers! Was about to quit. Then all of a sudden he got contacted by Oprah Winfrey's people about hosting a TV show about the ideas that he talked about in his videos.

It turns out that one of the 18 followers he had on YouTube was Oprah Winfrey's hair stylist, and Oprah was talking to her about this project she was trying to get started, and the stylist mentioned this one YouTube account she loved who was all about that topic, and the rest is history.

Every single person who watches your video is a unique human individual, and magic can happen from just one spark, from just one person!

Re: 1k True Fans (2008)

#23
post #13
post #11

This idea reminds me of something I've read on some old blog post about enterpreneurship. So, the guys starting the company were excited, because they said "We know the odds are small, but we don't need much, if just 1 in 1000 buys our product we're rich, as that's like 350K people in the US. And how difficult would be to get 1 in 1000 to buy our stuff with a little marketing? It's a great product anyway! Heck, if ju…

If you read their definition of a true fan they sound like borderline insane >A true fan is defined as a fan that will buy anything you produce. These diehard fans will drive 200 miles to see you sing; they will buy the hardback and paperback and audible versions of your book; they will purchase your next figurine sight unseen; they will pay for the “best-of” DVD version of your free youtube channel; they will come t…

sounds like someone in love

Re: 1k True Fans (2008)

#24
My friend showed me a cool series of photography books he'd backed on Kickstarter called Vanishing Asia. Only after we'd finished flipping through them did I realize they were by Kevin Kelly. I just looked up the campaign (https://www.kickstarter.com/projects/kk-org/vanishing-asia): 2,348 backers pledged $603,420 to help bring this project to life.

Re: 1k True Fans (2008)

#25
post #11

This idea reminds me of something I've read on some old blog post about enterpreneurship. So, the guys starting the company were excited, because they said "We know the odds are small, but we don't need much, if just 1 in 1000 buys our product we're rich, as that's like 350K people in the US. And how difficult would be to get 1 in 1000 to buy our stuff with a little marketing? It's a great product anyway! Heck, if ju…

Kelly writes:

  The truth is that cultivating a thousand true fans is time consuming, sometimes nerve racking, and not for everyone. Done well (and why not do it well?) it can become another full-time job. At best it will be a consuming and challenging part-time task that requires ongoing skills.
I'd add now, mostly from unsuccessful experience, what does it take the first fan, and then the next one, and the one after that? For a lot of people, it's still some version of and then magic happens.

Bonus true story: I worked for an economic consulting/data/analytical software timesharing firm in the early '80s. They could see that PCs were going to be a huge threat, so they tried to sell "data kits". For instance (and I'm making up the numbers), for $50 you could buy a download of 10 years of GDP data or similar.

Their market logic was: if we just get 1% of the PC market, we'll be rich.

Spoiler: we didn't get 0.1%.

Re: 1k True Fans (2008)

#27

1,000 true fans is an essay about a thousand die-hard fans paying a content creator $100/year, which comes out to 100k before taxes and expenses. I'd argue that if you're smart enough to be reading this website, you're smart enough to create and sell a piece of software to 10 businesses. If you can add 2% of revenue/quarter or save 5-10% of an expense, you can name your price (as long as it's below the amount of reve…

Meh. If you're smart enough to read this web site you should find someone else to leverage some equity out of and a good salary and ride it to IPO then retire and do something else.

Re: 1k True Fans (2008)

#29
post #17

1,000 true fans is an essay about a thousand die-hard fans paying a content creator $100/year, which comes out to 100k before taxes and expenses. I'd argue that if you're smart enough to be reading this website, you're smart enough to create and sell a piece of software to 10 businesses. If you can add 2% of revenue/quarter or save 5-10% of an expense, you can name your price (as long as it's below the amount of reve…

> I'd argue that if you're smart enough to be reading this website... I would agree that the average IQ (or potential in general) of the HN readers is more than that of the general population, but I disagree there is any minimum threshold here in any capacity that warrant your statement. Many readers here can't code at all, or couldn't learn to well enough to build and market software.

If you're reading this and can't code (yet), the pressure of delivering something real is an effective way to learn!

You can also accomplish a remarkable breadth of tasks with no/low-code tools, to the point where you don't need to be a software engineer to build an MVP and start charging money to validate.

Take a swing (and keep swinging even after you've struck out - you'll hit something eventually, and it'll feel great)

(edited)

Re: 1k True Fans (2008)

#30

You only need 1 true fan if it's the right fan! There was a (uploaded to TikTok) video I saw where this guy had 18 followers on YouTube, and just was not getting any kind of traction at all. I mean some traction but not much -- only 18 followers! Was about to quit. Then all of a sudden he got contacted by Oprah Winfrey's people about hosting a TV show about the ideas that he talked about in his videos. It turns out t…

I think that's called luck... so apart from putting in the time and effort, work towards increasing your Luck Surface Area.
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