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I'll tell you why movie revenue is dropping...

rogerebert.com

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Re: I'll tell you why movie revenue is dropping...

#2
Hard to argue with anything Ebert says in that article. As a kid I loved going to the theater. I tried to see a movie every time I had a free weekend.

However, these days going to the movie theater gives me an immense amount of anxiety. Despite the cost going up, my moviegoing peers seem to care less and less about actually watching the movie they paid to see. If it's not blinding cell phone screens, it's people talking way too loud and way too often.

As a result there are very few movies I'm not willing to wait for watching it in my own home.

Plus, most of the movies I hear about are ridiculous sequels or odd sounding takes on old properties. A Battleship movie? Really?

Re: I'll tell you why movie revenue is dropping...

#3
I guess... and of course I defer to Ebert on all things cinematic... but these are all critiques you could have leveled with equal force in 2002. There've been good years in the preceding decade.

Except for 3D. But how much of an effect is 3D having? Most movies aren't 3D.

I'll say this: I went to see Super 8 at an old 60's-70's style theater in the far-out suburbs, one almost identical to the ones I saw movies in when I was a kid. No stadium seating. Simple seats. No cupholders. Massive screen. Minimal concessions. Maybe it was just the movie I was seeing --- like how watching South Park on your computer enhances the experience --- but it was awesome.

Ultimately, my bet is that the problem with theaters is simple: for the core market (the family of four that wants blockbuster mainstream product), the substitutes are just too good now. Mainstream consumers have, relative to 1995, spectacular home theater setups, and diverse options for feeding content to them. Is it any wonder theaters suffer?

Re: I'll tell you why movie revenue is dropping...

#4
post #3

I guess... and of course I defer to Ebert on all things cinematic... but these are all critiques you could have leveled with equal force in 2002. There've been good years in the preceding decade. Except for 3D. But how much of an effect is 3D having? Most movies aren't 3D. I'll say this: I went to see Super 8 at an old 60's-70's style theater in the far-out suburbs, one almost identical to the ones I saw movies in wh…

One quibble, in 2002 people weren't texting like mad on their bright white 4+ inch smartphone displays.

Re: I'll tell you why movie revenue is dropping...

#6
post #3

I guess... and of course I defer to Ebert on all things cinematic... but these are all critiques you could have leveled with equal force in 2002. There've been good years in the preceding decade. Except for 3D. But how much of an effect is 3D having? Most movies aren't 3D. I'll say this: I went to see Super 8 at an old 60's-70's style theater in the far-out suburbs, one almost identical to the ones I saw movies in wh…

> these are all critiques you could have leveled with equal force in 2002

Netflix streaming wasn't around in 2002. This (and similar services) is the biggest factor in theaters losing market share.

Re: I'll tell you why movie revenue is dropping...

#7
post #3

I guess... and of course I defer to Ebert on all things cinematic... but these are all critiques you could have leveled with equal force in 2002. There've been good years in the preceding decade. Except for 3D. But how much of an effect is 3D having? Most movies aren't 3D. I'll say this: I went to see Super 8 at an old 60's-70's style theater in the far-out suburbs, one almost identical to the ones I saw movies in wh…

It seems that at any given time about 1/3 of my local theater's screens are 3D. Also non-3D movies have broken the $10 mark, which I think is a fairly important psychological barrier.

Re: I'll tell you why movie revenue is dropping...

#8
I like that some independent films are beginning to branch out in their strategy. For example, one of the best films of the year -- Margin Call -- was released on a variety of streaming services the same day it was available in theaters.

Sometimes I like watching a movie at home, other times I'm looking for a chance to go out. Dates will probably always involve movie theaters for my girlfriend and myself -- even if I have a very nice home setup.

That being said, I think the film industry is in for secular decline due to the compound effects of high quality home theaters with streaming content, some piracy, unrealistically high ticket prices ($32 for two tickets?!) and high quality television production.

I do think the most significant threat is high quality television productions though. Downton Abbey, Mad Men, and many other cable dramas are produced with extremely high artistry both in production and story values. Several times I have found that rewatching these TV series on Netflix has been far more rewarding than the latest 90 minute theater affair.

Re: I'll tell you why movie revenue is dropping...

#10
post #3

I guess... and of course I defer to Ebert on all things cinematic... but these are all critiques you could have leveled with equal force in 2002. There've been good years in the preceding decade. Except for 3D. But how much of an effect is 3D having? Most movies aren't 3D. I'll say this: I went to see Super 8 at an old 60's-70's style theater in the far-out suburbs, one almost identical to the ones I saw movies in wh…

> these are all critiques you could have leveled with equal force in 2002 Netflix streaming wasn't around in 2002. This (and similar services) is the biggest factor in theaters losing market share.

Don't forget Amazon and iTunes rental streaming. Since I've gotten my appletv 2 I have found that waiting for it to stream on iTunes has replaced netflix and most of my theater trips.

Its nice to be able to pause and go to the bathroom at home. Do I miss some of the movie theater experience? Yeah, but not having kids kicking my seat, or people talking during the movie/etc... basically makes me not care about the plight of pre streaming movie distribution.

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