Earlier quoted context omitted.
The buyers of Tesla are, by and large, rich liberals who care about the climate. Musk proceeds to position himself as a QAnon hack. Owning a Tesla was a source of pride and is now a mark of shame and mockery. The only people who actually do care about Twitter are journalists. Musk proceeds to ban some prominent ones from Twitter, for utterly frivolous reasons, which makes them realize that 1/ they're not immune to th…
One of the hypothesis Matt Levine posits in Money Stuff today [1] is that Tesla is branded as liberal tech, and Elon is engaging in Q-foolery to bring in more right leaning people: "the only car free from the woke mind virus". I don't know how much I believe this theory, but definitely interesting. [1] https://www.bloomberg.com/opinion/articles/2022-12-15/the-se...
Or how well it would actually pay out, as he's alienating his original user base at the same time.