Can someone please explain to me how can a company by stake in a stock exchange ? How can an exchange even have stocks for sell? How do they profit? What will MS gain from it?
> How do they profit? By charging trade and data fees. > What will MS gain from it? Equity exposure to those cash flows. And a strategic tie-up that complements the cloud business.
it's a strange strategic tie up - i mean, it's strategic in terms of cloud business and enterprise products, but many companies buy microsoft enterprise products and services, and you don't see MS purchase equity shares of said companies.
Microsoft isn't an investment holding company - i would argue that microsoft shareholders would prefer that microsoft return capital back to shareholders, if they cannot find a suitable investment, rather than purchase equity holdings in a company that does not produce business synergy.