It runs deeper than just everything being an ad. It's also completely flooded with rebadged junk from dropshippers. A few weeks ago, I was looking for a new whetstone, and this is what I got when I searched Amazon https://i.imgur.com/1Utp2dF.png The results keep going like that. You see constant repetition of the exact same units with slightly different branding, often with the same stock photography, repeated for pa…
Niche items are pretty much a miss on Amazon. I buy a lot of things on Amazon but as a hobbyist cook and knife collector something like whetstones are much better purchased at a specialty retailer. I trust a shop like japaneseknifeimports.com a lot more than Amazon. These shops cater to the community and the mutual success of the community and the businesses are important.
And then the actually unique stuff. I’m buying odd lots of used postage stamps. I’m sure as a seller doing one-offs, even if it’s a common item, eBay is the way to go.
Amazon has improved a lot, but eBay still king on that.