Earlier quoted context omitted.
> I don't see what it is about the Twitter product that would require going "hardcore". It's been more than twenty years since the dot-com bust and people still think that just because a company is on a website that makes it a tech company. Sure, Twitter's product is twitter.com the website, but most criticism of it and ideas for improvement don't revolve around the engineering aspects of keeping a website running: t…
> Thinking that by having engineers go "hardcore" you're automatically going to have a better product is like if a pizza delivery company decided to invest in better cars because people criticized their pizzas. Bingo. Hard-core engineering has been the lynchpin of Tesla and SpaceX's success -- they literally won via designing and manufacturing superior physical things. It makes sense that EM would blunder by attempti…
I won't be surprised if he churns through a bunch of different ideas: Subscriptions, Deals with news companies, short form videos + creator tools, different kinds of ad experiences, the edit button, better spam filtering etc.
There's a lot of potential things Twitter could be doing if they didn't limit themselves to their core product.
I don't think (b) is unlikely. Their current product is already highly valuable. You don't need their short form video product to succeed in a way TikTok did but there's enough of an audience to capture there to improve the company's valuation.