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I'm starting to think LEGO is evil

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Re: I'm starting to think LEGO is evil

#171
“With New Toys, Lego Hopes To Build Girls Market.”

That, right there, is the problem. The people making the toys don't find value in making children happy or inspiring them to be creative/innovative; when all is said and done, girls are just another market.

Re: I'm starting to think LEGO is evil

#172
post #155
post #3

As a girl geek who grew up on Legos, this makes me really, really sad. From the NPR article linked to from the article above: "Lego also consciously aimed for boy customers when it embarked on its stunning turnaround. Boys were easier to sell to than girls." headsmash "The new Lego girl minifigures have names like Stephanie, Olivia, and Emma, and the building sets include a veterinary clinic, a hairdressing salon, a…

> By the way, if you ever want a conclusive argument Does it negate any evidence for the fact that for hundreds of years our predecessors were hunter and gatherers, whose roles were distinctly filled by men and women? There is a theory that hunters (men) largely looked for large blue horizons (hence a blue sky) to go hunting for animals and gathers (women) looked for berries (hence red, or a hue of red) and thus why…

I could just as easily make up a story about how males are intrinsically attracted to pink and red, the color of animal flesh from a recent hunt and how females are attracted to blue waters since in many pre-agrarian societies women had to carry water back to camp.

Without empirical studies with solid controls these are just stories. Evolutionary psychology theories are especially guilty of these kinds of story-making explanations that aren't held up to evidence.

Re: I'm starting to think LEGO is evil

#173

When I see these stories taking companies to task over why they sell what they do, I always wonder why nobody holds consumers to task. For example: why doesn't Lego sell to girls? Why doesn't Barbie have more realistic features? Why don't car manufacturers offer an electric vehicle? Why doesn't McDonalds sell salads instead of fries? Why do record labels offer such crappy music? It's easy to blame the companies -- bu…

Why doesn't Barbie have more realistic features?

The conclusion that my wife (both a programmer and a female) came to is that she has to have the crazy features to make the clothes look right at scale and still have working fasteners.

With Barbie, the clothes are the real toy and the doll is just an accessory.

Re: I'm starting to think LEGO is evil

#174

Whomever decided to kill Space Legos needs to be shot into orbit. The model kits all suck. I went and bought $15 tubs of the wall of bricks recently and my kids get far more use from those random pieces than they do kits.

I hear ya. Space Legos were the first sets I really came to love. Although, I got pissed back then because of those odd specially-formed pieces like the engines. NOW, it seems 80% of a lego kit is special pieces.

I've heard this complaint for years and years, but we're living in a golden age for non-specially-formed pieces. You can buy the builder sets, order arbitrary quantities of pieces online, or just buy by the bucket at Lego stores (that's what I do).

Re: I'm starting to think LEGO is evil

#175
post #92

When I see these stories taking companies to task over why they sell what they do, I always wonder why nobody holds consumers to task. For example: why doesn't Lego sell to girls? Why doesn't Barbie have more realistic features? Why don't car manufacturers offer an electric vehicle? Why doesn't McDonalds sell salads instead of fries? Why do record labels offer such crappy music? It's easy to blame the companies -- bu…

I tend to agree, but there's a missing element in this economic model, though one that others have mentioned (cf. sunahsuh's comment): marketing. If you look at Marx, or even Smith, it's clear that the wants and demands of the consumers are not always organic, but are often fabricated by the companies themselves. Smith thought this was cool, Marx thought it was evil; in any case, you are right to some extent, but few…

The person responsible for this, and much of the modern world, is Edward Bernays, the "father of public relations". He got most of his ideas from his uncle, Sigmund Freud.

http://en.wikipedia.org/wiki/Edward_Bernays

Re: I'm starting to think LEGO is evil

#176
I've actually had similar thoughts about Lego in the past. When I was younger I used to love playing with the generic "space" Legos or the generic "castle" legos. Looking back, it was great because those sets where generic enough that you could imagine your own story for them. You wouldn't just be building sets, you'd be building universes.

Much of that is lost with movie-themed Legos. If a kid sees Star Wars and then goes to get the Star Wars Lego set, then the Luke Skywalker figure will always be Luke Skywalker, and the Vader figure will always be Vader, and you'll always need a Millenium Falcon around to join the party. Media tie-ins seem to greatly restrict (though of course not totally destroy) the potential for a kid to make up his own adventure. The universe is already imagined for you; in a sense, you become a participant, not a creator.

Re: I'm starting to think LEGO is evil

#177
post #97

Earlier quoted context omitted.

I blame companies instead of consumers because they market the shit out this stuff. No one is born with an innate desire for that specific Barbie or Lego set. The companies market to you, make you feel like you want it. The companies may not be able to change the entire macro environment, but they actively profit and exploit it. So yea, they are way more to blame than what 11 year old girls think their place in the w…

Depressing to see people blaming advertising and marketing as if they as parents are powerless to buy their daughter a lego set unless an advert says they can. If adverts have more of an influence on your kids than you do, then you're a terrible parent.

People who work at corporations have consciences. They are not run by robots yet. Corporations consist of people with kids of their own. They are human beings. They are not without blame just like the parents.

Re: I'm starting to think LEGO is evil

#178

I think the key is to remind you kids that once you've built something according to the instructions and you're bored, it's time to take it apart and build something else. I remember playing with a lot of LEGO kits when I was a kid, and I always did this. It's true that, like coloring books, building from kits discourages creativity. But that's easy to fix with something called parenting. Let the instructions be an i…

Take a look at modern Lego kits - this is no longer really possible. Half of the pieces are now completely custom pieces that will only ever fit in one way. Gone are the Lego kits where just about all the pieces will recycle into your future creations.

That’s complete and utter bullshit.

Stuff like that used to happen (the dark late 90s and early 2000s) but not anymore. And even during that time (which was during my childhood) I always found a cool new way to use the special pieces. I actually always loved having special pieces I could repurpose in some way.

This meme needs to die. It’s not based in fact.

Case in point: http://city.lego.com/de-DE/Products/Default.aspx#4643

That big windshield is awesome. I could make a big fire truck with it or other kinds of vehicles, maybe integrate it into a building.

Oh, and Lego has tons of sets that are just awesome and pretty much only made from normal bricks. Take this awesome house: http://creator.lego.com/de-DE/products/default.aspx#5771

Lego has diversified their product line. That means you can get more, well, normal toys. But they are still selling as much classic Lego stuff as they always have.

Re: I'm starting to think LEGO is evil

#179

Earlier quoted context omitted.

Depressing to see people blaming advertising and marketing as if they as parents are powerless to buy their daughter a lego set unless an advert says they can. If adverts have more of an influence on your kids than you do, then you're a terrible parent.

People who work at corporations have consciences. They are not run by robots yet. Corporations consist of people with kids of their own. They are human beings. They are not without blame just like the parents.

It's not immoral to give the public what they are asking you for.

Re: I'm starting to think LEGO is evil

#180
post #4

Earlier quoted context omitted.

I think what he's saying is that he won't rebuild the Millenium Falcon, that the pieces will get scattered and used for other stuff. That's how it goes in our house. The set gets built very quickly, and just as quickly is dismantled and used for bigger, more creative projects. Wait -- no I see that he won't hack it. I wonder why not??

As a kid I found with some of the predesigned kits, the result was distinctly cooler and more sophisticated than anything I'd ever be able to come up with. As a result I was always loathe to dismantle them. Darth Vader's Tie fighter, for example. It was much easier to tear apart my own creations because I could make something better.

I remember actually finding it very easy (and fun!) to hack my stupendously detailed X-wing LEGO set when I was little; the main difference was that the mix-and-match would generally take place with larger units (partial assemblies from smaller "model-set" type sets) or involve adding little bits coming off of things (flames from some fantasy castle set went onto the barrels of some generic set and made extra rocket engines to go onto my X-wing!)

On a side note, I remember a LOT more of my childhood play than I thought.

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