Show HN: Postcard – Easy way to make a personal website

Today I'm launching Postcard!

I started Postcard when I deleted most social media, but still wanted a way to keep in touch with friends and my network.

When I worked at Webflow, it became clear to me that most website builders are way too complex for individual users. So, I drew inspiration from social media - where all you need is a couple photos and text fields to get a great site online. So, I think I’ve about achieved a site builder that even my Mom could use.

The product seems simple, but there are many under-the-hood optimizations. There's caching, CDNs, custom domain support, TLS certificate issuance + management, dynamically-generated open graph images, image optimizations, email sending, full-text RSS feed, email reputations, and more. It also uses a couple new products to make the domain connection process easy.

Let me know if you have any feedback or questions!

PS - Rumor is that Twitter is shutting down Revue. If you want help transferring content and subscribers over to Postcard, just email me!

Show HN: Postcard – Easy way to make a personal website
postcard.page

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(Source on the Revue rumor: https://www.theinformation.com/briefings/twitter-will-shut-d... )

I clicked the 'Make Your Website' CTA immediately hit the signup form and promptly bounced. That is not to say this thing won't be successful, just that I am clearly not the target audience.

It might be worth it to expose a way to try it out and explain why I should use it over the many other ones like it. Or not. Whatever converts better.

But if not on the website itself at least tell us these things here in the Show HN :)

My question: whom are you targeting? And how will you get at 'em?

Hey! Yeah, some site builders don't require you to create an account to try the product. I take a different approach so that the site is mostly pre-filled by the time you see it.

I try to address this by linking to a bunch of Postcard example sites on the homepage.

For why to use Postcard - I'm setting out to build "dependable tech tools" [1]. I think we need more unitasker applications that just do a good job, and just stick around. And, personal websites are something that I think more people should have - but, that no big VC-backed startup will ever focus on because it's a small market.

Postcards themself are a great personal website that's well-designed and has a nicely integrated newsletter. The newsletter posts also get featured on the site, and there's features like full-text RSS built-in.

[1] https://www.contraption.co/news/introducing-contraption-co