Of course my first reaction was "I hate this" but then I thought about it and whatever I don't care at all. I downloaded the update and it's a new tab. They don't force it on you at all. They very very clearly state that you can opt-out and how to do it. This was tastefully done, which is fresh air in the world of social media crapware.
What's worse, this even affects the few who try to introduce new things respectfully, because people are so in the "IF SOMEONE OFFERS ME SOMETHING IT'S JUST CRAP I DON'T WANT" mindset that they reject new things outright.