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Why Meta is tanking and how Zuckerberg can fix it

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Re: Why Meta is tanking and how Zuckerberg can fix it

#11

Post by _jal »

aliqot wrote: post #5
tmalsburg2 wrote: post #4

Earlier quoted context omitted.

Charging the people who create content for you is not going to fly.

For you maybe, but people are vain enough to pay 20 bucks and more for a little blue check. There were insider rings charging much more for it. Time will tell though, if the easiness with which a blue checkmark is acquired will diminish the significance of having one, and to what degree.

We'll have to see.

When it was "exclusive" and indicated some degree of notability, yeah, people who couldn't get it wanted it.

Now it signifies you're willing to pay $250/year for a virtual hood ornament. A nice signal for scammers, but otherwise like listing yourself in "Who's Who".

Re: Why Meta is tanking and how Zuckerberg can fix it

#12

Post by osrec »

aqme28 wrote: post #6
bhouston wrote: post #2

I suspect if Elon can get away with charging many, and probably most, heavy users of the platform a monthly fee, Zuckerberg will as well. In many ways such an outcome makes sense given Apple's ATT changes decimated targeted advertising revenue.

You're more optimistic than I am that charging for verification would be an effective way to make money for Twitter. More likely I think it'll just lead to far fewer blue checks and no significant change of revenue.

And it may also make the blue ticks meaningless, if just anyone can pay and get them.

Re: Why Meta is tanking and how Zuckerberg can fix it

#13

Post by willcipriano »

lupire wrote: post #10
aliqot wrote: post #5

Earlier quoted context omitted.

For you maybe, but people are vain enough to pay 20 bucks and more for a little blue check. There were insider rings charging much more for it. Time will tell though, if the easiness with which a blue checkmark is acquired will diminish the significance of having one, and to what degree.

How many people will pay 2x the price of Disney+/Spotify/Netflix for a blue check on Twitter?

90% of the people who currently have them is my guess. Though the winds of social favor may shift as Twitter becomes open to more diversity of thought.

Re: Why Meta is tanking and how Zuckerberg can fix it

#14

Post by cma »

osrec wrote: post #12
aqme28 wrote: post #6

Earlier quoted context omitted.

You're more optimistic than I am that charging for verification would be an effective way to make money for Twitter. More likely I think it'll just lead to far fewer blue checks and no significant change of revenue.

And it may also make the blue ticks meaningless, if just anyone can pay and get them.

That's how universities with donor and alumni preference work. They let in notable people more easily and people that test well may even get a scholarship, and others can bribe to be included in the club.

Re: Why Meta is tanking and how Zuckerberg can fix it

#15

Post by michaelt »

tmalsburg2 wrote: post #4
bhouston wrote: post #2

I suspect if Elon can get away with charging many, and probably most, heavy users of the platform a monthly fee, Zuckerberg will as well. In many ways such an outcome makes sense given Apple's ATT changes decimated targeted advertising revenue.

Charging the people who create content for you is not going to fly.

Some twitter users are clearly willing to pay for whatever it is they get out of using twitter - one just paid $44 billion :)

Re: Why Meta is tanking and how Zuckerberg can fix it

#16

Post by matthewdgreen »

tmalsburg2 wrote: post #4
bhouston wrote: post #2

I suspect if Elon can get away with charging many, and probably most, heavy users of the platform a monthly fee, Zuckerberg will as well. In many ways such an outcome makes sense given Apple's ATT changes decimated targeted advertising revenue.

Charging the people who create content for you is not going to fly.

But it will definitely temper my social media addiction, which will make me a lot more productive. So I'm rooting for it.

Re: Why Meta is tanking and how Zuckerberg can fix it

#17

Post by jasonlotito »

willcipriano wrote: post #13
lupire wrote: post #10

Earlier quoted context omitted.

How many people will pay 2x the price of Disney+/Spotify/Netflix for a blue check on Twitter?

90% of the people who currently have them is my guess. Though the winds of social favor may shift as Twitter becomes open to more diversity of thought.

Blue checkmarks will be people paying to market to you. It won't take long to block people with blue checkmarks. Before it was some verification that this was a real person/official entity. As for twitter becoming open to more "diversity of thought" I mean, I guess if you want more ads, sure?

Re: Why Meta is tanking and how Zuckerberg can fix it

#18

Post by ewzimm »

It would be interesting to know why Mark didn't choose this option because Alphabet had already structured their company exaclty like this, separating Google from Other Bets, and so there was a clear precedent from a peer. Did Mark ever explain why he thought this was the wrong path for the company?

Re: Why Meta is tanking and how Zuckerberg can fix it

#19

Post by [deleted] »

lupire wrote: post #10
aliqot wrote: post #5

Earlier quoted context omitted.

For you maybe, but people are vain enough to pay 20 bucks and more for a little blue check. There were insider rings charging much more for it. Time will tell though, if the easiness with which a blue checkmark is acquired will diminish the significance of having one, and to what degree.

How many people will pay 2x the price of Disney+/Spotify/Netflix for a blue check on Twitter?

[deleted]

Re: Why Meta is tanking and how Zuckerberg can fix it

#20

Post by indymike »

tmalsburg2 wrote: post #4
bhouston wrote: post #2

I suspect if Elon can get away with charging many, and probably most, heavy users of the platform a monthly fee, Zuckerberg will as well. In many ways such an outcome makes sense given Apple's ATT changes decimated targeted advertising revenue.

Charging the people who create content for you is not going to fly.

I think a lot of them would pay a small amount to keep the cash flowing. They many not like it, but the leverage is on the platform's side until the audience moves.
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