Live data from Hacker News

Why Meta is tanking and how Zuckerberg can fix it

wired.com

1–10 of 79 posts

Re: Why Meta is tanking and how Zuckerberg can fix it

#4
post #2

I suspect if Elon can get away with charging many, and probably most, heavy users of the platform a monthly fee, Zuckerberg will as well. In many ways such an outcome makes sense given Apple's ATT changes decimated targeted advertising revenue.

Charging the people who create content for you is not going to fly.

Re: Why Meta is tanking and how Zuckerberg can fix it

#5
post #2

I suspect if Elon can get away with charging many, and probably most, heavy users of the platform a monthly fee, Zuckerberg will as well. In many ways such an outcome makes sense given Apple's ATT changes decimated targeted advertising revenue.

Charging the people who create content for you is not going to fly.

For you maybe, but people are vain enough to pay 20 bucks and more for a little blue check. There were insider rings charging much more for it.

Time will tell though, if the easiness with which a blue checkmark is acquired will diminish the significance of having one, and to what degree.

Re: Why Meta is tanking and how Zuckerberg can fix it

#6
post #2

I suspect if Elon can get away with charging many, and probably most, heavy users of the platform a monthly fee, Zuckerberg will as well. In many ways such an outcome makes sense given Apple's ATT changes decimated targeted advertising revenue.

You're more optimistic than I am that charging for verification would be an effective way to make money for Twitter. More likely I think it'll just lead to far fewer blue checks and no significant change of revenue.

Re: Why Meta is tanking and how Zuckerberg can fix it

#7
post #2

I suspect if Elon can get away with charging many, and probably most, heavy users of the platform a monthly fee, Zuckerberg will as well. In many ways such an outcome makes sense given Apple's ATT changes decimated targeted advertising revenue.

People fundamentally use Facebook differently than twitter, even if fb can be used as a public square, most ppl still use it to network with ppl they know (or used to know). Whereas twitter’s entire use case is talking to people who you’ve never met and likely never will.

The point is that engagement is very different and no one cares about verification on fb. Editable posts have been a thing for years and I’m blanking on what other features are part of twitter blue but I doubt it’ll be enough to charge people $19.99/m

Re: Why Meta is tanking and how Zuckerberg can fix it

#8
post #5

Earlier quoted context omitted.

Charging the people who create content for you is not going to fly.

For you maybe, but people are vain enough to pay 20 bucks and more for a little blue check. There were insider rings charging much more for it. Time will tell though, if the easiness with which a blue checkmark is acquired will diminish the significance of having one, and to what degree.

It doesn't matter, charging all engaged users won't make enough money to be meaningful, the math just doesn't work out.

Re: Why Meta is tanking and how Zuckerberg can fix it

#9
post #2

I suspect if Elon can get away with charging many, and probably most, heavy users of the platform a monthly fee, Zuckerberg will as well. In many ways such an outcome makes sense given Apple's ATT changes decimated targeted advertising revenue.

Heavy users as in frequent posters: is just selling native advertising. It doesn't change the ad-suported model.

Re: Why Meta is tanking and how Zuckerberg can fix it

#10
post #5

Earlier quoted context omitted.

Charging the people who create content for you is not going to fly.

For you maybe, but people are vain enough to pay 20 bucks and more for a little blue check. There were insider rings charging much more for it. Time will tell though, if the easiness with which a blue checkmark is acquired will diminish the significance of having one, and to what degree.

How many people will pay 2x the price of Disney+/Spotify/Netflix for a blue check on Twitter?
Post reply on HN