Earlier quoted context omitted.
> most people reading Apple's comparison will think that it is 5 times faster than fastest Android tablet and this is exactly what they're aiming for That is such a wild conclusion. Apple clearly says "best-selling" right in the claim. They didn't hide it in a footnote. I believe that "best-selling" is not a difficult concept to understand for most people, and I struggle to think of a better way for Apple to have wor…
> If BMW compared one of their new vehicles to the best-selling car in America, who is going think BMW is intending for the reader to compare against a Bugatti Chiron? That is not what anyone would conclude, and it's the same here. You just said it right here. If BMW is Apple, and the Best Selling Car is the Tata or a Chinese Brand ( because that is where they made the volume ), which reader would have made that conc…
Without seeing Apple’s market research data, which you also haven’t seen, they likely concluded that the best selling Android tablet in America is a cheap tablet sold at Walmart or Amazon. Do you really think the new iPad isn’t up to 5x faster than the best-selling Fire tablet on Amazon? As someone else pointed out, the Samsung Galaxy Tab A7 Lite uses the exact chip mentioned in the comparison, and it has 10k reviews on the Amazon storefront. This is not some no-name tablet only sold in China.
If Apple were comparing against tablets only sold in China in a US press release, and if those tablets were significantly weaker than the best selling Android tablet in America, then yes, it would be misleading, but I have seen no evidence to indicate that, and I don’t believe that’s what happened here.
The upvotes I’ve gotten are enough to indicate this isn’t likely to be a bad look for Apple. Plus, even if you consider it misleading, this is only in a press release, it isn’t even on the product page that people will actually see. But no evidence has been presented that Apple chose to be misleading. This comparison seems perfectly fine.