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Never pay for online dating (2010)

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Re: Never pay for online dating (2010)

#31
post #9

You, as a user of a dating app, are forever in a Nash Equilibrium with the dating app. When you find the love of your life, you delete the app forever. Therefore, everything the app does to help you find that person works directly against their own goals (user growth, “engagement”. subscriptions).

I wonder if there is an alternative business model which would put users and the business on the same side. Could you put a lien against someone's marriage, such that in order to marry someone you meet on HappyDating.com you had to pay the outstanding debt? Anything less extreme?

> I wonder if there is an alternative business model which would put users and the business on the same side.

Hookup apps. Apps for non-monogamous people. You're looking for repeat customers.

The only other way is paying when the couple gets into something long-term, but the fee would probably be higher than people want.

Re: Never pay for online dating (2010)

#33
There’s a good TikTok addressing why it’s impossible to escape paying for online dating. Basically, it comes down to the reward cycle. When you first sign up, you get a bunch of matches and success. Then it tapers off, giving you the option to pay for the initial success, which it happily gives you. Repeat.

That’s the core reason these apps print money.

Re: Never pay for online dating (2010)

#34
This may have been true 12 years ago, but years later OkCupid added "last active", which was a search criteria to weed out old profiles. At least, was there in 2015 when I met my current partner.

The gist of the article seems to be combining two different things: why you should pay for online dating, and false advertising. I don't think the OP joins those arguments very well. Plus, again, this was 12 years ago. I think today OKC might be guilty of the same thing they are pointing fingers at back then.

Re: Never pay for online dating (2010)

#35

Earlier quoted context omitted.

Isn’t hinge addressing this

can you explain more?

Their motto is that their app is "meant to be deleted." They don't want to you stay on it, but they DO want you to tell all your single friends about it.

Hinge's free tier is absolutely excellent and I have gotten multiple dates, as well as a girlfriend, without paying a cent.

What's the catch, you may ask? As with most dating apps, let's just say that if you don't have a "highly competitive" profile, you will struggle if you don't pay for high-volume swiping.

Re: Never pay for online dating (2010)

#36
post #12

OkCupid was bought by Match Group (who run almost all online dating sites, including Match, eHarmony, and Tinder) in 2011 and took down this post not long after. EDIT: the purchase was Feb 2011 [1] and the post was removed sometime between Jan 2011 [2] and Mar 2011 [3]. The rest of the blog was still up at the time [4]. [1] https://www.npr.org/2011/02/03/133456140/The-Last-Word-In-Bu... [2] https://web.archive.org/we…

More Orwellian still, they edited articles that contained data inconvenient to the politically correct narrative and elite ideology. Edit: Here's an example. “I’m bisexual.” REALITY: 80% of self-identified bisexuals are only interested in one gender. People who describe themselves as bisexual overwhelmingly message either one sex or the other, not both as you might expect. https://web.archive.org/web/20170307114207/h…

Where was this?

Re: Never pay for online dating (2010)

#38
post #9

You, as a user of a dating app, are forever in a Nash Equilibrium with the dating app. When you find the love of your life, you delete the app forever. Therefore, everything the app does to help you find that person works directly against their own goals (user growth, “engagement”. subscriptions).

only if they are the only dating app around. if not, then having a reputation for actually matching people well will bring more people to the app and generate more revenue than you would ever get from a small amount of desperate customers.

Of course, matching people well is hard - so any model that isnt good at that will be better off trying to game their customers and brute force their marketing. (for example, if their entire model is based on superficial values like how well they can take a photo of themselves - it may not be good at actually matching people)

Re: Never pay for online dating (2010)

#39
post #12

OkCupid was bought by Match Group (who run almost all online dating sites, including Match, eHarmony, and Tinder) in 2011 and took down this post not long after. EDIT: the purchase was Feb 2011 [1] and the post was removed sometime between Jan 2011 [2] and Mar 2011 [3]. The rest of the blog was still up at the time [4]. [1] https://www.npr.org/2011/02/03/133456140/The-Last-Word-In-Bu... [2] https://web.archive.org/we…

More Orwellian still, they edited articles that contained data inconvenient to the politically correct narrative and elite ideology. Edit: Here's an example. “I’m bisexual.” REALITY: 80% of self-identified bisexuals are only interested in one gender. People who describe themselves as bisexual overwhelmingly message either one sex or the other, not both as you might expect. https://web.archive.org/web/20170307114207/h…

Any examples? Their blog post on the dating economy being skewed away from black women seemed to match with economic and social realities.

Re: Never pay for online dating (2010)

#40
If you take the view that users should be paid for viewing ads via microtransactions (like through a browser like Brave), then isn't it reasonable to expect the same rewards for users using dating apps? Wouldn't it make sense to pay the user instead of the service for their time and attention?

It seems to me that microtransactions and dating apps are a perfect match, and I wonder why no one has done this yet? Is it because it's too closely associated with ideas of prostitution? It's only a stone's throw from the concept of OnlyFans, but instead you pay for attention instead of exhibitionism. Why should Tinder/OkCupid get paid for "boosts" when you're really just buying the attention from your target demographic? Seems like crypto would fit nicely into this sector.

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