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Magic Leap 2: The most immersive AR platform for enterprise

magicleap.com

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Re: Magic Leap 2: The most immersive AR platform for enterprise

#62
post #37
post #17

Earlier quoted context omitted.

Puts the price point in direct competition with Hololens.

If both companies are successful (a big "If"), this means in some years, we'll be hitting another sci-fi milestone for what the future looks like. Thousands of dollars today, but in ~10 years, smartphone prices and hopefully smartphone battery life. It took a bit longer than we'd have liked, but like... Our present is starting to look like the future imagined back when I was a kid . It's very exciting. With a lot les…

I just honestly don't think the average person wants VR.

I suspect headsets will become a thing when they're cheaper than TVs - just because the the display will be much better. Combined with ear buds - I think it'll just be a way better budget TV experience for some.

Other than that - I don't ever see it going anywhere near mainstream like cell phones or even smart buds.

Re: Magic Leap 2: The most immersive AR platform for enterprise

#63
post #20

I made a snarky (maybe somewhat undeserved) tweet comparing Magic Leap to Theranos last year that pissed off Rony Abovitz. He pointed out that they were shipping their enterprise product. I still think the promise was wildly oversold, but at least they are making something.

Probably more like general magic - lots of hype, promised more than what they could actually do. What they made was underwhelming and poorly timed.

AR makes sense if the hardware is possible, I’m not sure we’re there yet.

Re: Magic Leap 2: The most immersive AR platform for enterprise

#64
post #53

what are the killer apps for this? maybe someone more bullish can summarize who this customer is?

Remember that holographic chess scene from Star Wars? I want that, only with games like Total War, or Sim City. Not sure I’m willing to pay several thousand dollars for it though.

And I don't want anything on my head or face.

Re: Magic Leap 2: The most immersive AR platform for enterprise

#65
post #37

Earlier quoted context omitted.

If both companies are successful (a big "If"), this means in some years, we'll be hitting another sci-fi milestone for what the future looks like. Thousands of dollars today, but in ~10 years, smartphone prices and hopefully smartphone battery life. It took a bit longer than we'd have liked, but like... Our present is starting to look like the future imagined back when I was a kid . It's very exciting. With a lot les…

Maybe I'm out of the loop but is there any additional use case or function compared with such devices in say 1995? More lightweight, sure, higher pixel density, sure, but that's not a context that changes the offer. In actual human computer relationship and function, it just feels like Myron Krueger's Videoplace from the 1980s is being perennially reinvented. Please tell me how stupid and out of touch I am. I probabl…

I think we are all working toward the same goal of making this our reality:

http://milweesci.weebly.com/uploads/1/3/2/4/13247648/mannapd...

Re: Magic Leap 2: The most immersive AR platform for enterprise

#66
post #5
post #2

"Could not load video." Yikes! Good luck, Magic Leap. This does not bode well.

In case you are curious, you missed out on about 90 seconds of video of AR goggles rotating around and around.

Or perhaps welding goggles — hard to say. ;-)

Re: Magic Leap 2: The most immersive AR platform for enterprise

#67
post #8

You are looking for the price like I was, and many pages are trying to snare you onto “speak to a specialist” links. Let me spare you the trouble, as you are looking for this page: https://www.insight.com/en_US/shop/partner/magic-leap/store.... If you’d rather not click (and I totally understand) let me tell you that the Leap 2 costs between $3200 for the base model and up to $5000 for the enterprise model, which giv…

At $3200 you can just get a Simula One VR[1], which will do everything and more, with less bullshit, and an eye to real usability. I can't understand getting a Magic Leap anything for any amount of money, let alone thousands. They've outed themselves as absolute grifters lol.

1 https://www.youtube.com/watch?v=a3uN7d51Cco for the kinda cringe show video. But the tech is real and there.

Re: Magic Leap 2: The most immersive AR platform for enterprise

#68
post #13

Earlier quoted context omitted.

what a fall from grace from "flying whales!" to "here's google glass for the enterprise"...

It's classic aim for the stars and land on the moon. I'm glad to see Magic Leap staid in business and is continuing to move the tech forward.

pet peeve, thats the exact opposite of the saying. It is very easy to aim for the stars and not land on the moon. However if you aim for the moon and miss, you'll still be among the stars, i.e. lost in the void of deep space.

Re: Magic Leap 2: The most immersive AR platform for enterprise

#69
This website is pretty bad in terms of pitching the product. On a Macbook Pro, there is a giant black bar with nothing but the headline, which is then repeated in the video. The video itself tells me nothing about how it can improve an enterprise. And The macro fly-by of the device itself makes sense for a B2C product much mote than it does for a B2B product. Just weak across the board - feels like it might have been done internally even - and that's before we talk about how they've raised $3.5 BILLION dollars.

In another life, I managed a team working on Google Glass and tbh I'm not surprised that they still don't have more compelling use cases. Hands-on training is a relatively niche market. And the medical example - separating conjoined twins - seems like it could be handled just as well or better via VR or just a standard display. The dirty secret of the space is that enterprises want to de-skill labor wherever possible to save costs. But if a step in the value creation process can be truly de-skilled it likely can be automated, and if it can't, human beings learn well enough that they don't need (or want) the goggles strapped to their face for long.

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